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Photoplay Magazine — Advertising Section
169
Send no money ! just mail coupon and I will show -you why only BARNARD
can sell Genuine Blue white Perfect Cut
Per Carat
engnaemenl S rat Diamond. J31.00 rat Diamond, 42.75 at Diamond, 67.13
1 ik. fnnc-v pan rinu Diamond , pr
nmplet
$10.00
; ik white jold, like platinum. I <t iamonds1 pearl,
11k. nn
r. rl.-rt
*. >e* With CUt blur
whil e diamond*. Velvet case FREE. Baby sixc . $1.88 ChilnVsize . 2.88
/c . 3.88
sine . 4.88
Solid pold Lavalfiere^
Cor-ti ■ meo, pearls, I f i n e
3S-.^ $10.88
Uk. 6 tooth solitaire.
Omplctt?, with
carat dia $4475 nnt<
i 3-4 carat diamond. S68.7S
$71.13
l/8 Carat $ 6.25 lA Carat $15.50 72 Carat $40.25 1 Carat $88.00
If you expect to invest
in a diamond between now and Xmas it will pay you to get my big free book. It will open your eyes to diamond facts necessary for you to know in order to buy safely and intelligently. Let me show you how my new cut-profit plan has cut down the price for Diamonds of popular BLUE By handling diamonds exclu WHITE quality to $88 per carat. «yfl^!.5a".?f!!?"a yserveevery This startling direct import price
is actually less than jewelers
must pay wholesale ! Learn how
you can keep in your own pocket
^{(ahe-i-Ly "lM-*""\ the 35£ that represents the profits
^\ * President of brokers, jobbers, and retailers.
Examine FREE at any express or bank
I know and I want you to know that we can sell you
the same diamond for less money, or a bigger, better diamond for the same money. To prove it, I will send you and let you examine any diamond and mounting in our vast stock, at our expense. You will not be obligated to buy. I get all my vast business in this way. Doesn't this prove my prices lowest and my values best ? I will ship anywhere, by any express or in care of any Bank.
We alone give a BANKABLE
Money Back Guarantee
with every diamond we sell. You can take it to any bank in America and cash in your diamond investment if you want to. No other Money Back Guarantee has this feature, which makes evasions and delays impossible. Here at last is perfect protection! And my guarantee gives you full value in exchange forever!
FREE DIAMOND BOOK COUPON
Barnard customer.
1917 De Luxe
Book (if Diamonds I BflRNflRD & co ■ D*Pt. i2ss-p
DUUK U I UldinUllUa | s. W. Cor. Wabash & Monroe. Chicago
Without expense or obligation please send me Free, postage paid, 1917 DeLuxe Diamond Book.
FREE
Mail the coupon and get your free book even if you have not yet made up your mind to order. Get the true facts about diamond qualities and values, and thousands of beautiful illustrations of the 1917 styles in diamond jewelry. The only bound book on diamonds offered by any house.
RADMADn & CO., Dept.l288PS. W. Cor. DnnilMlVl/ Wabash& Monroe, Chicago
Name .
Address.
When you write to advertisers please mention rHOTOPLAY MAGAZINE