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Photoplay Magazine for August, 1931
77
It's time you knew the truth
about soaps you use on your face
Palmolive tells you, willingly . • • it is made of olive and palm oils — no other fats whatsoever!
YOUR complexion is priceless. Don't expect it to remain lovely if you abuse it with wrong soaps.
What are wrong soaps? Find out for yourself by asking what soaps are made of. Demand to be told.
Some soaps, mild in appearance, may roughen and irritate the skin. They cleanse, perhaps — but at what price?
Do such soaps tell you they are made of cosmetic oils? No! Vegetable oils? No ! Olive and palm oils? No ! Few soaps tell you what they are made of. Palmolive does.
Palmolive has no secret
Palmolive is made of olive and palm oils: — no other fats whatever. No artificial coloring. No heavy fragrance to
mask other odors. It is a pure soap — as pure and wholesome as the complexions it fosters. So pure, in fact, that more than 20,000 beauty experts the world over have united to recommend it.
Nothing else like olive and palm oils
What these experts prize in Palmolive is the skin effects no ordinary soap can ever bring. Nothing in all ages has compared with a blend of olive and palm oils for skin care.
Experts know that ! But you need not be expert to practice this simple but vital precaution. When you buy soap — just ask what it's made of. You'll learn why millions turn each year to Palmolive— and Palmolive alone — to Keep that Schoolgirl Complexion.
Read what these experts say about this vegetable oil soap. They are
world leaders in beauty culture. Their word in beauty matters is
law to thousands of the world's loveliest women.
Cain of Minneapolis
Myndall Cain gives this advice: "The modern woman uses make-up, of course. She must guard her lovely complexion twice as well as before. For this purpose we advise home treatments with a soap made of the vegetable oils of the olive and palm."
Pierre of New York
Pierre dictates the laws of beauty to the most fashionable of New York's social set. "It is the vegetable oils of the olive and palm that make Palmolive so soothing and delicate," he says.
Mrs. McGavran of Kansas City
Mrs. M. B. McGavran, famous exponent of beauty, says: "Repeated experiments have convinced us that vegetable oils in soap are best for the skin. That is why we say. use Palmolive. This soap has a bland, yet penetrating lather."
Hoare of London
The famous Marguerite Hoare, of London, says: "My solution to the problem of daily cleansing, is Palmolive Soap. Olive and palm oils have actual cosmetic value in themselves."
Desfosse of Paris
Desfosse says: "Palmolive is so effective because of a unique blending of the olive and palm oils it contains, agents which cleanse and soothe the complexion, and at the same time bring out natural color."
Rohde of Chicago "It cleanses as only an olive oil soap can — effectively, but with a gentleness that prevents skin irritation. Use Palmolive and you will be giving your beauty specialist the greatest possible help."
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