Photoplay (Jul - Dec 1932)

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Photoplay Magazine for July, 1932 F R E D R I C MARCH L SIDNEY WHO could go to Hell quite so merrily , so charmingly, as FREDRIC MARCH3 Here he plays, as no one else could, the brilliant, irresponsible playboy reporter who wins society's most sought-after heiress— but doesn't love her until he loses her ! Perfect as he was in "Dr. Jekyll & Mr. Hyde", he shows his remarkable versatility in playing this gay, debonair, insouciant character so well. ADRIANNE ALLEN ■SHEETS' GALLAGHER Directed by Dorothy Arzner THOUGH she tried her best to keep their marriage from going the way everyone predicted it would — he toyed with Love until he couldn't have it! The story was tremendously popular as a novel and newspaper serial under the title, "IJerry, Take Thee Joan" by Cleo Lucas. As a Paramount Picture MERRILY WE GO TO HELL is not only "the best show in town" — it's one of the very best of the year! See it, by all means! Sylvia SIDNEY at last gets a chance to play a child of the rich— and appear in the gorgeous clothes she can wear so well. As the debutante darling of the "Four Hundred" she is simply exquisite, and her characterization excels anything she has ever done before. ("paramount |j§| (pidum PARAMOUNT PUBLIX CORP.. ADOLPH ZUKOR, PRES., PARAMOUNT BUILDING. N. Y.