Photoplay (Jan - Jun 1942)

Record Details:

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MORALE is mightier than the sword! Out of the factories and shipyards of America are pouring the planes and tanks, the guns and boats to arm the United Nations in the fight for Democracy. Day by day, week by week our power must grow until, at its flood, it sweeps the earth clean once more so that free men may live in peace and security. That is our resolve — and from it no power shall turn us. To carry it through, our minds must be as keen as our swords, our hearts as strong as our tanks, our spirits as buoyant as our planes. For morale is a mighty force — as vital as the materials of war themselves. And just as it is the job of some industries to provide the implements that will keep 'em flying, keep 'em rolling, and keep 'em shooting, so is it the job of the American Motion Picture Industry to keep 'em smiling. Yes, that is our war-time job. We cannot build combat planes or bombers ... we cannot make tanks or guns or ships. But we can build morale . . . we can give America the hours of carefree relaxation which will make its work hours doubly productive, the mental stimulus that will carry us on and on with heads up through dark days and bright, through good news and bad ... to victory. We can — and we will! THE AMERICAN MOTION PICTURE INDUSTRY PHOTOPLAY-MOVIE MIRROR publishes this message in the belief that the vital war-time role of the Motion Picture Industry is of public interest. UNE, 1942 ** 103