Photoplay (Jan-Jun 1929)

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Photoplay Magazine — Advertising Section This antiseptic shampoo gets rid of dandruff quickly Though powerful, Listerine, at the same time, is so safe, that it will not harm the tenderest tissues. Indeed, it has a soothing effect. Actually balm to burning, itching scalps. After a Listerine treatment your head feels simply great. At the first sign of dandruff, simply douse full strength Listerine on the scalp and massage vigorously, keeping the treatment up several days. If scalp is excessively dry a little castor or olive oil may be used in connection with the shampoo. It is the combination of antiseptic and massage that does the work. You will simply be delighted by results. Lambert Pharmacal Company, St. Louis, Mo., U.S.A. LISTERINE The Safe and Soothing Antiseptic kills 200,000,000 germs in 15 seconds When you write to advertisers please mention PHOTOPLAY MAGAZINil BE on guard against dandruff. Don't let it get the upper hand. Treat it immediately with Listerine as a precaution against thin hair and baldness. Literally tens of thousands have been benefited by this simple pleasant treatment. Once you realize that dandruff is a highly infectious condition caused by germs, you can appreciate the effectiveness of full strength Listerine in checking it. Because used this way, Listerine is an effective germicide — so active it even destroys 200,000,000 of the stubborn Bacillus Typhosus (typhoid) and Staphylococcus Aureus (pus) germs in 15 seconds. We could not make such a statement unless we were prepared to prove it to the entire satisfaction of the medical profession and the U. S. Government.