Photoplay (Jan-Jun 1930)

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n6 Photoplay Magazine for May, 1930 Ten Years Ago in Photoplay OIL, 6oO, CCUL ruLve gd/yiioLLS WAVY HAIRf "Really, my dear, you'll be surprised how easy it is to do your own finger waving. All you need is VANKAI, the marvelous new wave-setting fluid. Simply moisten your hair with it. Then pull and press waves into shape with fingers and comb. Let your hair dry. That's all. And you have a head of light, fluffy, lustrous curls that stay put exactly as you want them, that combing or damp weather won't remove. My hair used to be very unruly but now I manage it easily, thanks to VANKAI." VANKAI contains no wax or grease, is not sticky and produces a well-set wave without that stiff, artificial look. It is fast drying and leaves no residue in the scalp. Nor does it discolor blonde or gray hair. Also ideal for resetting permanents. Used by over 30,000 Leading Beauty Shops. A single trial will convince you. Get VANKAI at any toilet goods counter — $1.00 for an 8 oz. bottle. Or send coupon and 15c for a large sized trial bottle. Briar Products Co., Chicago. Q C~» / B RiARj ROSE Tankai« WAVI N G FLUID W — -.» WAVY HAIR FOR 15 c! Briar Products Company, Dept. P. P. 5 V ^/0's*^> 1612-14 W. 63rd St., Chicago, III. Gentlemen: Please send me a TRIAL SIZE bottle ol VANKAI WAVING FLUID (or which I enclose 1 dc to pay cost of mailing. Name Address City THE advertising pages of Photoplay for May, 1920, show how madly the motion picture, silent type, was rushing toward its highest development in peppery style. Here's an ad for "The Virgin of Stamboul," the Universal picture that made Priscilla Dean a really big star. (Press Agent Harry Reichenbach planted a group of fake Turks in a New York hotel, and filled the newspapers with free stories on the princess missing from a harem and at large in America. The first hugely successful movie hoax.) Pathe takes a page to tell about its serials. Ruth Roland in "The Adventures of Ruth"; Pearl White in "The Black Secret"; Jack Dempsey in "Daredevil Jack." Cosmopolitan Productions devotes a whole page to the films of Miss Marion Davies, notaably "The Dark Star," from the Robert W. Chambers novel. And D. W. Griffith blazons the advent of "The Idol Dancer," the South toward leading roles and eventual stardom . . . Madge Kennedy, then prominent in films, but in 1930 again a stage star of great magnitude . . . and a very young picture of a very young French girl . . . one Renee Adoree . . ."The Big Parade" was still years from its starting point in the brain of King Vidor. Elaine Hammerstein was a big star in 1920. She was being heavily billed by the then-famous Selznick company Sea picture that marked the last screen appearance of clever, sparkling little Clarine Seymour. Selznick Pictures advertised its four stars — ( (live Thomas, Eugene O'Brien, Owen Moore and Elaine Hammerstein. Big days loomed for the grown-up movies. IN two pages of pictures we tell the story of Griffith's new Eastern studio at Mamaroneck, New York — now a famous shrine of the motion picture. The Old Master had bought what was once the summer home of millionaire Henry M. Flagler, once John D. Rockefeller associate and later the great developer of Florida as a winter resort. A rambling, old-timey place with fortyseven rooms, it was remodelled by Griffith into dressing rooms, shops and offices, and a studio was Duilt behind it. Here some of Griffith's finest work was done, and many of the rich old rooms formed interior sets for his pictures. OUR roto picture gallery this month ... a panorama of faces . . . Juanita Hansen, first a beach beauty and in 1920 becoming known as a serial queen and candidate for the throne Pearl White was vacating . . . Wanda Hawley, then coming toward Paramount stardom . . . Rosemary Theby, vamp and leading woman, who started with old Vitagraph . . . Jack Holt, former villain, but now headed A SCREEN star finds her voice — eight years before the talkies! The learned Burns Mantle writes a piece on Dorothy Dalton, the famous Ince film lure who has just made a sensation on the New York stage in the leading role of "Aphrodite," the noted Morris Gest spectacle. She liked the stage, said the beauteous Dalton, but she preferred the good old sunlit stages of California. V\ 7HOA! Here's a story that has a familiar W ring! It's called "Jazzing Up the Fashions," and says that motion picture stars are not content to follow the fashions — they introduce them. We said the same thing all through 1929, pointing to the fact that the despised Hollywood line, with its empire effect, had at last been taken up by Paris and made the style law of the world. Ten years ago Hollywood was already telling the girls what to wear and how to wear it. THE Shadow Stage leads off this month, with Burns Mantle's review of "Why Change Your Wife?" latest of Cecil De Mule's flashing, sexy specials. Thomas Meighan, Gloria Swanson and Bebe Daniels have the three leads, and Mantle says that De Mille has developed "the technique of the torso " to its highest point in Gloria's personal revelations. In fact, Burns calls it the month's sex best sellers. THIS is the month of "River's End," Mickey Neilan's beautiful picture starring Lewis Stone and Marjorie Daw. . . . "The Paliser Case," with Pauline Frederick . . . Dustin Farnum in "The Corsican Brothers." . . . Ethel Clayton in "The Thirteenth Commandment." . . . Seena Owen declares, in an interview, that the camera is cruel to her . . . Elliott Dexter, after a year's serious illness, is back to the screen again, well and chipper . . . Theda Bara, her screen vamping days over, is on the stage starring in "The Blue Flame " — and what a piece of work that was! . . . Griffith has just paid $175,000 for the screen rights to "Way Down East." . . . Ina Claire announces that for a year she has been the wife of James \\ hittaker, Chicago newspaper man. GLAMOROUS Gaby Deslys is dead, and she's worth a story this month. The famous revue star, whose name was linked with that of dethroned King Manuel of Portugal, once made a Famous Players picture with her husband, Harry Piker. So she gets a few lines of small type in Photoplay— that beautiful woman endowed, by her press agents, with all the lure and charm of historic sirens. ALICE JOYCE, formerly Mrs. Tom Moore, hasmarried James Regan, son of the proprietor of the Knickerbocker Hotel, famous Gotham hostelry . . . Mary Pickford has divorced Owen Moore in Nevada . . . Elsie Ferguson has just gone back to the speaking stage . . . Chic Sale is making a picture . . . The mother of Carol Dempster dies in Hollywood. Carol, working at Griffith's Eastern studio, rushes West . . . Louise Huff, formerly Mrs. Edgai Jones, is now Mrs. Edwin A. Stillman . . . Vivian Martin is to have her own company . . . Leo Delaney, old Vitagraph star in the days of Florence Turner and Maurice Costello, dies in New York during flu epidemic. Every advertisement In PHOTOPLAT MAGAZINE is guaranteed.