Photoplay (Jul-Dec 1930)

Photoplay jMagazine for September, 1930 How to Order Sznd first payment — state article desired — name of employer — kind of work you do — how long in position — a^e— married— where live —how long there. EVERYTHING IS CONFIOENTIAL. Send Urst payment OK goods sent lor your FREE Exam inaiion on request. 1. 950— Smu-i-lookinswrUt tch. 15 Jew«U. Aotid l^-K jlerold. witb lLr«UI«rm«»t] iru-ob b»nd S37. S3.7S Down: 53.75 a Month CREDIT TERMS: O.K-teathd'Jwn; balance weekly. tnly . Orde 1 you SEND FOR FREE CATALOG Over 2.000 illusu-ationa. Cau.los explains everylhing. Our R^t *. Cauilogcjcplai ( Bank or Banker in U. S. A. Th« Old Raliabl« Orig "TALKING PICTURES" Palmer Studentt Hove SuccassFully LEARNED ^°thYaI^^ Palmer Training covers all the elements of writing for the talkies. Located in the heart of the Movie industry— Hollywood — Palmer Institute is endorsed by such great directors, screenrs and authors as Cnarles Kenyon. Rupert Hughes. Gertrude Arherton. etc. Mrs. M. MM.. " rre. Vt., Palmer Graduate, recently won SlOOO "Photoplay Magazine" contest. Send coupon for list of successful Palmer graduates. P n p P I Coupon brings you free Septembei ■^■^■-'^ ' "Markets and Methods", famous writers' magazine edited by WilliamDai id Ball PALMER IXSTITUTE OF AUTHORSHIP. Dept. 12-1, Palmer Bldg.. Hollywood. Calif.I Send me tree Sept. issue of your illustrated writers' magazine and information about: PI plav writing [ ] Fiction writmg [ } English and SeU-Expressioo [ ] Name Addr ess Age: 18 or over [ ] under 18 [ } (All correspondence confiJential. So salesman uill c^JlJ Keep BLONDE HAIR golden with, new shampoo / No NEED to see your lovely blonde hair darken, dull , fade and Btreak. Just shampoo regularly with Blondex, the special shampoo for blondes only, and watch its rich (folden beauty return. Blondex prevents darkening — brings back youthful sheen and sparkle to dull faded blonde hair in a safe -natural way. No dyes or hartsh chemicals fine for scalp— used byamillion blondes. Get Blondex today at any leading drug or department store. And she'll cook such very good things that Noii'll eat them all up and grow strong and uell. 'And then someday we'll have an automobile too, and on warm days papa can drive you down to the sea ..." At last an offer came, Christie Cabanne gave Clara a small part in ''Beyond the Rainbow." It seemed a beginning. Clara would show the world what she could do. Soon now other producers would be fighting for her services. Clara had to get up very early those day-s in order to straighten the little flat and make her mother as comfortable as possible for the day. Then she would hurrv' to the studios to give her best to ever\' scene, to watch the more experienced girls and learn how they made up and did other things. .\nd when the company was dismissed she would rush home to prepare dinner, clear it away and tinish any ironing or laundry she had not had time to do in the morning. Impatiently, she waited for the picture to be released. She told all her skeptical relatives and all her friends to watch out for the date when it would play at the neighborhood theater. At last it was advertised. Everyone went, of course. And Mrs. Bow waited at home to hear the verdict. Reel after reel it unwound. But there was no trace of Clara. Ever\' foot of film in which she appeared had been cut out. /'^L.\RAhad to put away her own disappoint^'-'ment in order to encourage her mother and father. She felt it was her fault they had laid such great store by this picture. Something else would come along. They must wait. She made them take up their hopes again. In the meantime, however, she had to make money. No matter how little it was it would alleviate their distress. It would buy her mother some of the little luxuries that are almost necessities to an invalid. .\ soft pillow. Fresh gowns. .A flower now and then. She had no business training and there was no money to pay for a specialized course. But she finally secured a position in a doctor's oflice where she answered the telephone and door bells. Then one day, when her mother was so ill that Clara had to remain at home, the telephone rang. It was for Clara. It was a producer. Elmer Clifton wanted Clara to meet him at the Algonquin the next day at twelve o'clock. Clara was there. .At eleven o'clock to be exact. She was wearing a picture hat she had borrowed from a cousin, and one of her mother's dresses. She only hoped she looked old and experienced enough. Elmer Clifton was horrified at the sight of her, "T THOUGHT you were a little thing," he ^ said, "and very young." "I am, I am," Clara cried impulsively. "I dressed up because I thought you'd like me better this way," .\11 that afternoon Clara worked to prove to Elmer Clifton that she was the little girl he wanted to play in his "Down to the Sea in Ships." In a great, bare room she made believe she was running along the shore, skipping stones, taking aim at the sea gulls. And she quite convinced him. The picture was filmed in Providence. Clara found it diflicult to leave her mother, but she knew if she didn't do something to bring their "someday" nearer it would come too late. Elmer Clifton told me he never knew anyone more eager to please than Clara. No hours were too long. No matter how many times they did a scene she never complained. .And he mar\-elled at how easy it was for her to cry. Ho didn't know until the picture was finished that all Clara had to do when he wanted tears was think of her mother. It was really harder for her not to cry. It was not long after "Down to the Sea in Q^ Ships" was made that Mrs. Bow escaped the pain and ills that had so long imprisoned her. But, being a mother, she probably never doubted for one minute that Clara would accompUsh all of the wonderful things she planned. The rest of Clara's story is too well known to need repetition. But perhaps now you, too, will smile when you hear someone say: "Clara Bow? Oh, she got a lucky break when she won a beauty contest." How many girls win such contests ever>' year? .And how many of them ever get any%vhere after the first flush of this achievement has passed? How many of them ever make the grade, even without poverty and an invaUd mother to retard them in their fight for glor}'? Like most of the girls famous on the screen, like most people preeminent in any walk of life, Clara Bow was not made by her opportunities. Rather, she made the opportunities. all the women I know on the screen there no one more the thoroughbred than Alice Joyce. She is. in reality, the calm, comprehending lady she seems in the movies. The pattern of her life has not always been Park .Avenue, clothes from an exclusis-e designer, trips to Europe on de luxe Uners, and respectful recognition from every muilre d'hold in every smart restaurant in New York City. She was not born in a hothouse of wealth. As a matter of fact, she has supported herself and other people, too, since she was ver>' young. .At first she posed for artists, and her loveK', dark head adorned magazines and calendars. The storj' of how she pretended she could ride horseback in order to break into pictures, and of how she remained on the horse in spite of his best efforts to unseat her, is justly famous. .Alice Joyce never became so blinded by the glitter of fame that she forgot there are other things in the world. Twice she has retired to have her babies. When her first baby was a year old, Alice Joyce came back to the screen in the war spectacle "Womanhood, the Glory of a Nation." In her two years' absence great changes had come to pass in the studios. She did her best to adjust herself to these changes She didn't make the mistake of feeling that because she had been a big star she still would be, without any eflfort on her part. The Vitagraph Company held an option on her future services. But, naturally, before they discussed a long-term contract they waited to see how she would be received in "Womanhood." In a little cottage down by the sea .Alice Joyce waited, too, with her mother and her baby. Carefully she apportioned her slim finances to cover the household expenses. When she had conferences with the company's executives, she was always faultlessly dressed and apparently free from any concern. But, as a matter of fact, she was, toward the end of that period, living on her last one hundred dollars. Not even her own family knew it, however. She did hci" worrying in her own room behind a closed door. .And when she faced the world she was poised and serene. Relieved as she must have been when the company exercised their option, .Alice Joyce stood her own grountl. She didn't accept anything Vitagraph saw fit to offer. And because they did not suspect the urgency of her position, she was able to ask for greater consideration, and to receive it. You expect coups like this from big business men. but it is always a little surprising when anyone who looks and acts like Alice Joyce manages business affairs so well. A FEW months ago Jack Dempsey walked into a theater in which Estelle Taylor was singing on the stage. It was the first time he had heard her sing, beyond humming popular songs about the house. She was Ever; >drertlscment In niOTOrLAT MAGAZINE la euaraateed.