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VOL L No. 4
OCTOBER, 1936
THE ARISTOCRAT OF MOTION PICTURE MAGAZINES
RUTH WATERBURY, EDITOR
WALLACE HAMILTON CAMPBELL, ART EDITOR
HIGH-LIGHTS
OF THIS
ISSUE
The Star Creators of Hollywood Howard Sharpe 14
"Excuse Me, But Aren't You Crazy?" Constance Vose 21
How a Sleeping Beauty Awoke to Glamor .... Julie Lang Hunt 22
Bob Montgomery — Unhappy Playboy Sara Hamilton 24
Choir-boy in Hollywood Kirtley Baskelte 31
How We Feel About Becoming Movie Stars
Patience, Richard and John Abbe 32
Schumann-Heink — Why Is She Neglected ? . . . Adela Rogers St. Johns 34
Before They Took Their Screen Tests .38
Lost Horizon 42
Why Joan Crawford Remains Great . ........ Ida Zeitlin 45
Script Girls Prefer Husbands . . . (Second Installment) . S. Gordon Gurwit 46
Sylvia Returns — To Restore You to Beauty Madame Sylvia 63
It Was Hate at First Sight Frank Small 66
Private Life of Nelson Eddy (Final Installment) .... Howard Sharpe 72
— And The Fans Were There Too 74
Thirteen Don'ts When Writing to a Star . Iva Chase 101
NEWS,
VI EWS
AND REVIEWS
Boos and Bouquets 4
Brief Reviews of Current Pictures 6
Our Favorite Hollywood Pets — Shirley Temple ........ 8
Close Ups and Long Shots 11
Cal York's Gossip of Hollywood ... 26
The Mike at Hollywood Muriel Babcock 48
We Cover the Studios Michael Jackson 50
Photoplay's Fashions Kathleen Howard 53
The Shadow Stage 63
Ask the Answer Man .76
Fashion Letter for October Kathleen Howard 78
Facts of Hollywood Life .111
Complete Casts of Pictures Reviewed in This Issue 124
Addresses of the Stars 126
On the Cover — Norma Shearer, by James Montgomery Flagg
Published Monthly by Macfadden Publications, Inc., 333 N. Michigan Ave., Chicago, 111. • Bernarr Macfadden, President • Irene T. Kennedy, Treasurer • Wesley F. Pape, Secretary • General Offices, 1926 Broadway, New York, N. Y. ■ Editorial and Advertising Offices, Chanin Building, 122 East 42nd St., New York, N. Y., Curtis Harrison, Advertising Manager • Charles H Shattuck, Manager, Chicago Office • London Agents, Macfadden Magazines, Ltd., 30 Bouverie St., London, E. C. 4 • Trade Distributors Atlas Publishing Company, 18, Bride Lane, London, E C. 4 • Yearly Subscription: $2.50 in the United States, its possessions, Cuba, Mexico, Haiti, Dominican Republic, Spain and Possessions, and Central and South American countries excepting British Honduras, British, Dutch and French Guiana. $2.50 in Canada and Newfoundland All other countries $3.50 Remittances should be made by check, or postal or express money order • CAUTION — Do not subscribe through person; unknown to you • While manuscripts, photographs, and drawings are submitted at the owners' risk, every effort will be made to return those found unavailable if accompanied by 1st class postage. But we will not be responsible for any losses of such matter. Entered as second-class matter April 24, 1912, at the postoffice at Chicago, 111., under the act ol March 3, 1879 • Copyright 1936 by Macfadden Publications.