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Photoplay Magazine — Advertising Section
1 he secret of h beautiful hair
it is dull and heavy, lifeless, stiff and gummy; if the strands cling together, and it feels harsh and disagreeable to the touch, or if it is full of dandruff, it is all due to improper shampooing.
You will be delighted to see how easy it is to keep your hair looking beautiful, when you use Mulsified cocoanut oil shampoo.
The quick, easy way
Two or three teaspoonfuls of Mulsified in a cup or glass with a little warm water is sufficient to cleanse the hair and scalp thoroughly.
Simply pour the Mulsified evenly over the hair and rub it in. It makes an abundance of rich, creamy lather, which rinses out quickly and easily, removing every particle of dust, dirt, dandruff and excess oil — the chief causes of all hair troubles.
After a Mulsified shampoo you will find the hair will dry quickly and evenly and have the appearance of being much thicker and heavier than it really is. It keeps the scalp soft and healthy, the hair fine and silky, bright, fresh-looking and fluffy, wavy and easy to manage.
You can get Mulsified at any drug store or toilet-goods counter, anywhere in the world. A 4-ounce bottle should last for months.
How famous movie stars keep their hair soft and silky, bright, fresh-looking and luxuriant
NO one can be really attractive, without beautiful well-kept hair.
Study the pictures of these beautiful women. Just see how much their hair has to do with their appearance.
Beautiful hair is not a matter of luck, it is simply a matter of care.
You, too, can have beautiful hair, if you care for it properly.
In caring for the hair, proper shampooing is the most important thing.
It is the shampooing which brings out all the real life and lustre, the natural wave and color, and makes your hair soft, fresh and luxuriant.
While your hair must have frequent and regular washing to keep it beautiful, it cannot stand the harsh effect of ordinary soaps. The free alkali in ordinary soaps soon dries the scalp, makes the hair brittle and ruins it.
That is why leading motion picture stars and discriminating women, everywhere, now use Mulsified cocoanut oil shampoo. This clear, pure and entirely greaseless product cannot possibly injure, and it does not dry the scalp or make the hair brittle, no matter how often you use it.
When oily, dry or dull
If your hair is too oily, or too dry; if
Splendid for children — Fine for men
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