Photoplay (Jan-Jun 1959)

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New improved Bobbi waves in style-support with the ease and softness of a setting The lifted crown of “ Rising Slar” gets style-support from Bobbi’s sponge rollers. Bobbi’s curlers give style-support for the casual, yet well-mannered look of “Aureole”. The only pin curl permanent with sponge rollers, neckline rods and pin-curlers . . .waves in the style you want with the support it needs. The easiest -permanent to give yourself . Style-support . . . the new Bobbi magic that lets you have and hold a soft, modern hairstyle as never before! Bobbi’s three kinds of curlers give each waving area the curl strength it needs for modern styling. Bobbi’s so easy! It’s self-neutralizing and, of course, there’s no resetting. New improved Bobbi — waves in stylesupport! Complete kit, only $2.00. Refill without curlers, $1,50. ONLY NEW BOBBI GIVES YOU ALL 3 KINDS OF CURLERS 40 CASUAL PIN-CURLERS for easy, over-all softness in major areas. 6 LARGE SPONGE ROLLERS for areas needing extra body or "lift". S MIDGET RODS for curling stubborn neckline stragglers. P 25