Photoplay (Jan-Jun 1948)

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CC YARDLEY To brighten your smile ... a merry lipstick ' shade that’s alive with the wonderful red of the berries that gladden English thickets . . . aglow with the young, fresh .look that’s the essence of an "English Complexion." With it, you’ll want an undertone of Yardley Make-up Base to “Color-light" your skin and a touch of matching Cream Rouge in Holly Red. And to perfect your look of dewy freshness there are eight flattering shades of soft, silken "English Complexion" Powder lastingly perfumed with "Bond Street." Lipstick comes in a distinctive embossed case. Cream Rouge in a cunning little jar, 85c. All others each, plus tax. Yardley products for America are created in England and finished in the U. S. A. from the original English formulae combining imported and domestic ingredients. Yardley of London, Inc., 620 Fifth Avenue, N.Y.C.