Photoplay (Jan-Jun 1948)

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W/'g/? sc/too/ g/r/s cou/c/ ie// mothers a ffi/ng or fiuo/ TEST NEW NAPKIN88 OUT OF 108 REPORT NO CHAFING WITH NEW FREE-STRIPE MODESS The teen-age crowd in high schools across the country recently made a discovery that will be smooth news to girls everywhere. It all started when interviewers asked school girls who had been bothered by chafing with their regular napkin to try out a new, improved napkin — Free-Stride Modess. The girls weren’t told the name or brand . . . just that it was a new napkin . . . would they see if it gave them freedom from chafe? The answer? 88 out of 108 reports said: No chafing icith Free-Slride Modess! The secret of the chafe-free comfort so many students found in Free-Stride Modess lies in the clever fashioning of the napkin edges! Modess has extra cotton on its edges — extra softness — right where the cause of chafe begins. The extra cotton also acts to direct and retain moisture inside the napkin, keeping edges dry, smooth longer. And dry, smooth edges don’t chafe! So safe, too! Free-Stride Modess has a triple safety shield to help keep you confident — to chase away accident fears. Modess’ fine, sealed-in deodorant guards your daintiness, too! And no telltale outlines — Modess is silhouette-proof! Free-Stride Modess — so luxury-comfortable, so luxury-safe — is on sale everywhere now! Get a package today. Product of Personal Products Corporation. li/d/M. iort/i Cotw/orff / vioi/e, toifh -fi'eeo/om f ~7?(f t/]& neus ’Tree-sfr/t/e, /Woc/ess/ 71