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NOW! PROOF THAT BRUSHING TEETH RIGHT AFTER EATING WITH
COLGATE DENTALCREAM HELPS STOP TOOTH DECAY!
The Most Conclusive Proof in All Dentifrice Research on Tooth Decay!
Now, the toothpaste you use to clean your breath while you clean your teeth, offers a proved way to help stop tooth decay before it starts! 2 years’ continuous research at leading universities— hundreds of case histories — makes this the most conclusive proof in all dentifrice research on tooth decay ! Colgate’s contains all the necessary ingredients, including an exclusive patented ingredient, for effective daily dental care. No risk of irritation! And no change in flavor, foam or cleansing action!
No Other Dentifrice Offers Proof of These Results!
Modern research shows tooth decay is caused by mouth acids which are at their worst after meals or snacks. Brushing teeth with Colgate’s as directed, helps remove acids before they harm enamel. And Colgate’s penetrating foam reaches crevices between teeth where food particles often lodge. No dentifrice can stop all tooth decay, or help cavities already started. But brushing teeth right after eating is the safe, proved way to help stop tooth decay with Colgate Dental Cream!
FAVORITE OF AMERICA'S "FIRST MILLION" MOVIE-GOERS FOR 38 YEARS
PHOTOPLAY
Contents for Junuury, lfPSO
HIGHLIGHTS
End of a Love Story (June Haver) Rutli Waterbury 29
They’ve Got Marriage on Their Minds (Cary Grant and Betsy Drake)
Louella O. Parsons 30
My Prayer June Allyson 32
Once upon a New Year’s Maxine Arnold 34
I’d Like to See Them Marry Sheilah Graham 36
My Nephew Bob Hope Mrs. Alice Hope 38
No One Else Could Take Her Place (Barbara Hale) Bill Williams 40
No Time for Company (Montgomery Clift) Ernest Leiser 42
Love on a Holiday (Jane Powell) 46
He Says It with Music (Gordon MacRae) Helen Louise Walker 48
Photoplay Sneak Previews “Samson and Delilah” 50
New Trends in Beauty . Anita Colby 52
Duke in Coonskin (John Wayne) Herb Howe 54
The Most Exciting Girl in Hollywood (Elizabeth Taylor) Elsa Maxwell 56 The Low Cost of Happiness (Diana Lynn) Hans Dreier 58
Shooting Stars 60
Midnight Frolic Kay Mulvey 62
Follies of 1950 Edith Gwynn 64
Your Photoplay Photo-Plays 66
(A Van Johnson Adventure Told in Comics)
Photoplay Fashions 73
FEATEJHES IN COLOIl
June Allyson, Dick and Pamela Powell Kirk Douglas Farley Granger
33 36 36
Montgomery Clift 36
Elizabeth Taylor Ann Blyth Joan Crawford
37
37
37
Barbara Hale 40
SPECIAL EVENTS
Brief Reviews 22
Casts of Current Pictures 20
Inside Stuff — Cal York 8
Gordon MacRae 49
Patricia Neal . . . 52
Allene Roberts 52
Cyd Charisse 52
Betsy Drake 52
Barbara Lawrence 53
Arlene Dahl 53
Laraine Day 73
Shirley Temple 76
Laughing Stock 91
Readers Inc. 4
Shadow Stage 24
What Should I Do? 16
Cover: Elizabeth Taylor, Star of “Conspirator’ Natural Color Portrait by Don Ornitz Design by Otto Storch
Fred R. Sammis, Editorial Director Ruby Boyd. Managing Editor Alice Tiller, Assistant Editor Edmond Davenport, Art Director
Adele Whitely Fletcher, Editor Rena D. Firth. Assistant Editor Beverly Linet, Assistant Editor Anita Colby, Beauty Editor
Esther Foley, Home Service Director
Ann Daggett, Hollywood Editor Hymie Fink, Photographer
Frances Morrin, Hollywood Managing Editor Sterling Smith, Photographer
Betty Mills, Hollywood Assistant Editor Betty Jo Rice, Asst. Photographer
Ruth Waterbury, Contributing Editor Maxine Arnold, Contributing Editor
Sara Hamilton, Associate Editor
ANUARY, 1950
HOTOPLAY PUBLISHED MONTHLY by Macfadden Publicaons, Inc., New York, N. Y.. average net paid circulation ,212,726 for 6 months ending June 30, 1949.
XECUTIVE. ADVERTISING AND EDITORIAL OFFICES Jit
05 East 42nd Street, New York, N. Y. Editorial branch ffice: 321 South Beverly Drive, Beverly Hills. Cam. O. J. kler, President; Harold Wise, Executive Vice iprhert o Drake* Ernest V. Heyn, and James L. Mitchell, fee^ President^; 6 ’Meyer SD work l n/ 'Secretary and Treasurer, .dvertising offices also in Boston, Chicago, San Francisco,
bsc R I PT ION RATES; $1.80 one year, U. S. and Possesions. Canada $3.00 per year. $4.00 per year for all other
flAN^J SCRIPTS, DRAWINGS, AND PHOTOGRAPHS should bo "companied by addressed envelope and return postage and
Member of The True
VOL. 37, NO. 1
will be carefully considered, but publisher cannot be responsible for loss or injury. „ , . ^ ...
FOREIGN editions handled through Macfadden Publications International Corp., 205 East 42nd Street, New York 17 , N. Y. Carroll Rheinstrom, President; Douglas Locknart,
Re-entered as Second Class Matter, May 10, 1946, at the Post Office at New York, N. Y., under the Act of March 3, 1897. Authorized as second class mall, P. O. D*Pt.. Ottawa, Ont., Canada. Copyright 1949, by Macfadden Publications, Inc All rights reserved under International Copyright Convention. All rights reserved under Pan-American Copyright Convention. Todos derechos reservados segun La Convention Panamericana de Propiedad Literarla y Artist lea. TUle trademark registered in U. S. Patent Office. Printed In U. S. A. by Art Color Printing: Company.
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