Photoplay (Jan-Jun 1950)

Record Details:

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NOTED THROAT SPECIALISTS REPORT on 30-Day Test of Camel smokers . . . Not one single case of throat irritation due to smoking Camels ! Yes, these were the findings of noted throat specialists after a total of 2,470 weekly examinations of the throats of hundreds of men and women who smoked Camels — and only Camels — for 30 consecutive days. YES, MY DOCTOR'S REPORT JUST PROVED ► WHAT MY OWN 4 THROAT TOLD ME ABOUT CAMELS— 'they're SO mild!* AND THEY TASTE 1 ' , SO GOOD ! J ALTHOUGH SHE’S SMOKED many brands, Rita changes to Camels for her 30-Day Test. Like the other smokers in the test, her throat is examined every week by a specialist. R. J . Reynolds Tobacco Co., Winston-Salem , N C IT’S FUN! Smoke Camels — and only Camels — for 30 days. Compare them in your "T-Zone" (T for taste, T for throat). Let your throat tell you about Camel's cool mildness. Let your taste tell you about Camel's wonderml flavor. AH! SATURDAY-OFFICE CLOSED! Off to the tennis courts. Rita calls timeout for a Camel and confides: "I am delighted to be making the test. Every Camel tastes so good!” 30TH DAY... FINAL EXAMINATION! Her doctor reports no sign of throat irritation due to smoking Camels! Rita remarks: "And smoking is really so much fun with Camels!” (%rt (four ou/ti 30-7%f Csm/MMm "fat locfeu/