Photoplay (Jan-Jun 1950)

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FAVORITE OF AMERICA'S "FIRST MILLION" MOVIE-GOERS FOR 38 YEARS There goes perspiration ! Now try Stopette — the deodorant that changed a nation's habits! Millions now spray perspiration worries away with amazing Stopette Deodorant in the famous flexi-plastic bottle. A quick squeeze checks annoying perspiration, stops odor. You never touch Stopette . . . hardly know it touches you. Wonderfully economical, harmless to normal skin or clothes. Wonderful for men, too! Jv 2 sizes: 2V4 oz. $1.25; 1 oz. 60c. /^Guaranteed by5*^ At cosmetic counters everywhere. I Good Housekeeping , JULES MONTENIER, INC., Chicago Stbpst ORIGINAL SPRAY DEODORANT PHOTOPLAY Contents for June, 1950 HIGHLIGHTS June Is for Romance Fred R. Sammis I Call It Scandalous! Elsa Maxwell Song for a Bride (Elizabeth Taylor) Catherine Haydon Jacobs Elizabeth’s Love Story Louclla O. Parsons Here Comes the Bride How June Haver Overcame Heartache Ida Zeitlin Me . . . and Boys Joan Evans Hollywood s Greatest Love Story Ruth W aterbury Photoplay Sneak Previews “Sunset Boulevard” That s Hollywood for You Sidney Skolsky The Crosby Myth Rob Thomas Showers . . . Followed by a Wedding Kay Mulvey Hollywood’s Most Amusing Love Stories Sheilah Graham Weekend Round-Up (John Derek) Happy Day (Doris Day) Herb Howe Summer Sorcery Edith Gwynn Keep It Secret (Betty Garrett) Anita Colby We Saved Our Marriage Donald O'Connor Cinderella Rena firth Your Photoplay Photo-Plays . . (A Shelley Winters Adventure Told in Comics) Photoplay Fashions 33 34 36 38 40 42 44 46 48 50 52 54 56 58 60 62 64 66 68 70 79 FEATURES IN COLOR Elizabeth Taylor ami Conrad Hilton Jr. Pat Neal Jeanne Crain Jane Wyman Ava Gardner Janet Leigh Joan Evans Bing Crosby Ann Blyth SPECIAL EVENTS Brief Reviews Casts of Current Pictures Hope — for the Innocents . Inside Stuff — Cal York Farley Granger 56 37 Howard Duif 56 40 Olivia de Havilland 57 40 Hedy Lamarr 57 40 Jennifer Jones 57 41 Betty Hutton 57 41 Doris Day 60 44 Elizabeth Taylor and 53 Marjorie Dillon 79 82 21 Laughing Stock 17 30 Readers Inc. T 18 85 Shadow Stage 24 10 What Should I Do? 4 Cover: Elizabeth Taylor, star of “Father of the Bride” Wedding dress designed by Helen Rose Natural Color Portrait by Virgil Apger Design by Fred R. Sammis, Editorial Director Ruby Boyd, Managing Editor Alice Tiller, Assistant Editor Edmond Davenport, Art Director Esther Foley, i Otto Storch Adele Whitely Fletcher, Editor Rena D. Firth, Assistant Editor Beverly Linet, Assistant Editor Anita Colby, Beauty Editor ome Service Director Ann Daggett, Hollywood Editor Hymie Fink, Photographer Frances Morrin, Hollywood Managing Editor Sterling Smith, Photographer Betty Mills, Hollywood Assistant Editor Betty Jo Rice, Asst. Photographer Ruth Waterbury, Contributing Editor Maxine Arnold, Contributing Editor Kay Mulvey, Entertainment Editor JUNE, 1950 PHOTOPLAY PUBLISHED MONTHLY by Macfadden Publics, tlons, Inc., New York, N, Y., average net paid circulation 1,212,726 for 6 months ending June 30, 1949. EXECUTIVE, ADVERTISING AND EDITORIAL OFFICES at 205 East 42nd Street, New York, N. Y. Editorial branch office: 321 South Beverly Drive, Beverly Hills, Calif. O. J. Elder, President; Harold Wise, Executive Vice President; Herbert G. Drake, Ernest V. Heyn, and James L. Mitchell, Vic© Presidents; Meyer Dworkin, Secretary and Treasurer. Advertising offices also in Boston, Chicago, San Francisco, and Los Angeles. SUBSCRIPTION R/ , sions, Canada $3.00 per year. $4.< countries. MANUSCRIPTS. DRAWINGS. AND PHOTOGRAPHS should be accompanied by addressed envelope and return postage and VOL. 37, NO. 6 will be carefully considered, but publisher cannot be responsible for loss or injury. FOREIGN editions handled through Macfadden Publications International Corp., 205 East 42nd Street, New York 17, N. Y. Carroll Rheinstrom, President; Douglas Lockhart. Vice President. Re-entered as Second Class Matter, May 10, 1946, at the Post Office at New York, N. Y., under the Act of March 3, 1879. Authorized as second class mail, P. O. Dept. Ottawa, Ont., Canada. Copyright 1950. by Macfadden Publications, Inc. All rights reserved under International Copyright Convention. All rights reserved under Pan-American Copy* right Convention. Todos derechos reservados segun La Con* vencion Panamericana de Propiedad Literaria y Artistica. Title trademark registered in U. S. Patent Office. Printed in U. S. A. by Art Color Printing Company. Member of The Trtf© Story Women's Group