Photoplay (Jul-Dec 1955)

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You won’t hide your Towle under a bushel TOWLE'S FRENCH PROVINCIAL IT’S MADE to be used. The New England craftsmen who create Towle Sterling make it to be practical as well as beautiful. They bring to Towle a host of little refinements in design— of extra steps in manufacturing-all aimed at giving you sterling that needs no pampering— that will make every meal a festive oc casion—yet will bring to festive occasions a richer, warmer, distinctively sterling glow that is Towle’s alone. There is a fine store near you where you can see first hand some of the many Towle Touches that distinguish this fine sterling. 6-piece place settings are priced from $29.75. (CUTAWAY OF TOWLE'S OLD MASTER KNIFE HANDLE) Two practical Towle Touches on fork tines make washing, cleaning easier. (A.) A tiny notch between tines on most Towle forks reduces surface of that hard-to-clean area at tine base. (B.) Extra hand polishing inside of tines creates ultra-smooth surface to which food can’t cling. Another Towle Touch that makes your Towle Sterling more usable. Towle uses solid metal (not cement or rosin) to seal knife blade to handle permanently , the best way to insure you against loose blades, rattles in the handle. And, of course, Towle knives are watertight, airtight, sanitary. The Towle Touch . . . means sterling craftsmanship at its best... a direct heritage of silversmithing that dates from 1690. The Towle Silversmiths, Newbury port, Massachusetts.