Photoplay (Jul-Dec 1947)

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p Sf \vwv~tMj Itmlls nm ! Your hair can be your most intriguing cbarm — when you know this special secret of shining natural hair beauty. For whether your hair is honey blonde or raven black, sunny brown or fiery red — whether it’s straight or curly— it’s your natural hair -appeal that wins the eyes of men. And more and more women of all ages are discovering that Lustre-Creme Shampoo is the winning secret of X rue Hair Loveliness ! Not a soap, not a liquid, Lustre-Creme Shampoo is an amazing new dainty cream that whips up luxurious lather like magic in hard or soft water — sweeps dullness away — and in its place leaves hair heavenly soft, shining, delightfully obedient. Out of her wealth of cosmetic lore, Kay Daumit combined gentle lanolin with special secret ingredients to achieve this almost-magic new formula that gives your hair a stunning new sheen and finish. Discover what true hair loveliness one jar of Lustre-Creme Shampoo can bring. At all cosmetic counters. JustiH'CuM Kay Daumit, Inc (Successor), 919 N. Michigan Ave., Chicago, III. Four Ounces, $1.00, Family 1 lb., $3.50 See how a fingertipful of Lustre-Creme Shampoo bursts into heaps of fragrant lather. See how tempting it leaves your hair! Not dried — not dulled — not unruly — but silken soft, responsive, sparkling as if you’d given it a hard brushing. “Let’s not underestimate what Orson did for me, Louella,” she answered. “He helped me a lot, educationally speaking. But he is pretty difficult to live up to. I think he’s best when left alone. And,” she said this a little wistfully, “I think it’s better for me too. I must think for myself and no one can have a personal thought that Orson doesn’t want to intrude upon.” I certainly agreed with her there. “Have you ever tried living with a genius?” she asked. “Well, Orson’s a genius and never forgets it. But I don’t want to say too much against him because he’s the father of my daughter. And I think if you loved a man enough to marry him the least you can do, if you must part, is to say nothing against him.” “Tell me, Rita,” I said, changing the subject. “What’s happened to your glorious long hair. You’ve always worn it so magnificently it’s almost a trade mark with you, like Zasu Pitts’s hands. Then, suddenly, it was very blonde and short and you looked like any other glamour girl.” She laughed apologetically. “I’m letting it grow out and it will be red. I don’t ever want my hair like this again.” “Orson liked it blonde and short?” I asked with a sneaking hunch that it was he who suggested it. She just laughed. Rita wears her hair blonde and short, incidentally, in “The Lady from Shanghai” the picture which Orson directed her in just before the rift. It’s the most dramatic thing she has ever done, I hear, and ends forever the idea she is just a beautiful excover girl. Well, she was unhappy enough while she was making it to look dramatic! RITA sailed on a small Dutch boat, the Veendam. She wanted to enjoy her first trip without the fanfare and glory that usually accompanies a star — particularly such a glamorous one as Rita. My mind went back to the time I sailed in 1920 with Olga Petrova on the Rhydam, a small Dutch boat. It, too, was my first trip to Europe and the thrill of it has always lingered. I have gone abroad many times since with my favorite doctor, but always on big boats. But somehow the memories of those large ships are not as nostalgic as my memories of that little Dutch boat with its friendly captain. Rita may not have known it but she will eat cheese for breakfast. That’s what they served me. It’s an accepted custom of the dairy-minded Dutch. What’s more I’m sure she will learn to like it. As I did. I thought Rita was wise to choose one of the smaller vessels. She will find real friends who will wish to help her. And, temporarily, I think, she needs help. The fascination that the Welles intellect— or genius, if you will— has for her must not be forgotten. Following her divorce from Judson, Welles was able to take her away from Victor Mature, who was madly in love with her, who said he could never live without her. And, later, without too much trouble, Welles recalled her from Tony Martin’s side. . Always Welles has been Ritas choice. It is a great pity he did not appreciate what a fine woman she is or understand how she needs love and understanding. This time, however, I believe she will stand clear of genius. And, I think, too, when she has had time to put her marriage behind her, broken completely free from the Svengali spell of Orson and started to live her own life — something she has not done for too long — she will be a happier and lovelier woman than ever before. The End Turn to Page 99 for Photoplay Fashions in Color 82