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• Sylvia Sidney's face is lovely and heartshaped. Note the unbroken line from her forehead to the chin
A sincere, attractive smile does wonders for your face You couldn't find a more perfect model than Sally Eiler:
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ylvia's Ideals for l\A O U I H
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BE kind to your face. It's the only one you'll ever have, so don't abuse it. Faces are made to last a lifetime. But how long will they last? That's the rub. And that's my point. Don't rub — until you know how. And don't let anyone else rub your face unless you're sure you're in the hands of an expert. Those slap-dash inexpert facials give you temporary relief. They make your face feel swell for a little while. But, baby, when the face falls it strikes a new low. So keep your chin up. Keep it up with the scientific methods I'm going to give you in a minute.
Unfortunately your face isn't like your automobile. You can't turn the old one in every year and get a new model. But there's something you can do. You can give it a complete overhauling. You can change the lines by taking fat off or putting on a few curves. And this you must do since the poor old face has to weather a lot of changes. Styles in hats, in furs, in neck lines change every three months. You must keep your face in style, too. You wouldn't think of going out with a 1925 hat on. Then don't have a 1925 face. And the way to make your face keep step with the mode is to keep it lean and clean cut!
Take a good long look at your face in the mirror. Are you satisfied with its contours? Is the moulding of your face well defined and chiseled? No? Well, don't waste another minute. Get busy!
Now look at two faces that I've picked for lovely contourstwo faces completely different in outline— Sylvia Sidney's and 72
Loretta Young's. Sylvia has a heart-shaped face. It sweep; in an unbroken line from her wide forehead to her daintily pointed chin. Remember I said "unbroken line." No lumps, no bumps, none of that flabby nonsense with which so many faces are cluttered. Loretta Young has a long, square face but the outline is excellent. I show you these two examples of lovely girls to make you realize that it doesn't matter what type of bone structure your face possesses. You can't do anything about that anyhow. But you can bring out the bone structure of your face by taking off the fat. I'll tell you how.
With the thumb and forefinger lift the muscles just above the jawbone away from the bone, very gently, without stretching the skin as if you were going to pinch your own face. But don't pinch it. Instead, very, very slowly move your fingers in a rotary movement, gently lifting and squeezing the fat and muscle from the chin to the ear. Do not pull the upper! covering of skin and don't touch the bone.
After the jaw line is well started do the same thing on the cheek bone working from the nose to the corners of the eyes. And I guarantee, baby, that that will give you a stream-line face. It will completely remodel the old chassis and put some pep into the engine, too. It will keep your face in fashion. And if you want to wear those cute, new, goofy hats you'd better get to work. You probably laugh when you see women with fat cheeks and jowls wearing one of those little pancakes stuck on top of their heads. Well, I don't laugh. I get sore!
And when someone says, "What an awful hat," I answer,