Photoplay (Jan-Sep 1937)

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When Americans gather in Paris, Cannes or Elstree, the first question is often: 'Who's got a Lucky?' Here and abroad I prefer Luckies because my work demands that my throat be in good condition, and a light smoke helps keep it up to par. I was 'converted' to Luckies five years ago by their flavor, but found that my throat appreciates a light smoke." ^ — -^ ^ STARRING IN HAL ROACH — MGM FEATURE COMEDY "TOPPER" Notice how many professional men and that, if Luckies are gentle on their senwomen — lawyers, doctors, statesmen, sitive throats, they will be gentle on etc., smoke Luckies. See how many your throat, too? You will appreciate leading artists of radio, stage, screen the throat protection of a light smoke and opera prefer them. Their voices free of certain irritants expelled by are their fortunes. Doesn't it follow the exclusive "Toasting" Process. A Light Smoke "It's Toasted— Your Throat Protection AGAINST IRRITATION — AGAINST COUGH ■,V 'P The Finest Tobaccos The Cream of the Cr«