A pictorial history of the movies (1943)

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CARMEN ( 1915) 51 Lasky and Goldwyn scored a tremendous beat over Famous Players when they signed up Geraldine Farrar, then at the height of her Metropolitan Opera career. Zukor had put in a bid for her, but Lasky Features won out by offering her a private train to and from the Coast, a house in Hollywood, cars, servants, and $20,000 for eight weeks, during which three pictures were made. Her first vehicle was Carmen, with Pedro de Cordoba, shown above, and Wallace Reid, not shown. The nation-wide publicity resulting from Miss Farrar's entry into the movies was well worth the money Lasky and Goldwyn spent on her. Carmen, opening in New York in 1915, was rapturously greeted by both critics and public. Even the dramatic critics admitted that there might be something in motion pictures if they could so successfully convey Farrar's personality and acting ability. Here is another scene from Carmen. The man in the center is Horace B. Carpenter.