Pictures and the Picturegoer (Jan-Dec 1924)

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72 Pictures and P''c/\/re>pver DECEMBER 19*» My 'oiitdke yofifflatoff!! WHEN you take off your hat, critical eyes will be turned in your direction. Can you meet them. However smartly your hair is shingled, however demurely it is plaited or coiled, grey or faded strands will at once class you as out of date ! Grey hair is not tolerated to-day, neither is hair crudely "stained," with its lack-lustre look and tell-tale greyness at the roots. " Inecto'Rapid" is so perfectly natural in its results that its use is indetectable. No matter how often the lights go up, or how critical the glances, " Ineeto " keeps its secret. It restores grey or faded hair to its natural colour, bestowing the sheen and brilliance that characterises the hair of a healthy young girl. The leading hairdressers in every district recommend " Inecto." Ask for particulars, or let us send you a Free Booklet describing how "Inecto" may be self-applied in the privacy of your own home with perfect success and absolute safety. IMtSXQ RAPID DEMONSTRATION SALONS. 15, North Audley St. (N«r SELFRIDCES). London, W.l. Teltphones: M.yf.ir 3046-3047. Special Consultation Telephone : M»yf«ir 3798. No star has lovelier locks than Lois, so follow her advice. Somebody, I don't remember who, once said that lovely hair is the birthright of every woman. That was a long time ago, when permanent waving and all its accompanying preparations for the care of the hair were unknown. But if it was true then, surely it is doubly true now when every possible means of aiding nature in this direction is within our reach. Whenever I see a woman with weedy, ill-kept hair I am moved not to pity but to anger. And if that same woman comes to me, as I have had people come over and over again, and says in plaintive and helpless tones : " How I wish I knew the secret of keeping the hair beautiful, that you film stars all seem to possess,'' I feel strongly tempted to take her by the shoulders and shake a little commonsense into her. For the secret is, after all, no secret at all. Anyone who wants beautiful hair can have it. if they will only make up their minds to spend a little time and trouble in acquiring it, and, most important of all, keeping it when they have it. \Y/e film stars, really, are no better looking than other folk, but, because it is our business to look just right, we take care to make the best of ourselves in every way, and we know that hair can either make or mar the appearance of an actor or actress. Strip Mary Pickford of her golden curls, Mac Murray of ,her yellow halo, Aileen Pringle of her smooth dark coils, and more than half their charm would vanish with their ravished tresses. Try to imagine Rudolph Valentino's sleek black head, crowned with a miniature skating rink for flies ! LTnder those circumstances would the ardour of his pictured love-making cause quite so many answering fires to burn in feminine hearts all c\er the world? Somehow 1 don't believe it would, for a bald head destroys illusions as nothing else can. I myself am one of the few film actresses who have never been disturbed by that all-consuming question : " Shall I have it bobbed or shingled?" My hair has always been thick and long — it reaches to my knees — and I feel that it's a far more useful asset to me in my motion picture work than short hair would ever be. Besides, 1 have an affection for my long mane that somehow keeps me from having it oft, although bobbed and shingled friends daily try to tempt me. ""There is a popular belief that long hair entails more looking after than short locks, but I don't believe this is so. Bobbed and shingled hair, to look really nice, must have constant attention. A weekly clipping is necessary if it is to be kept at a smart, even length, and a reliable tonic or lotion should be regularly rubbed into the scalp to encourage new growth, of hair and keep it thick and lustrous. Especially at this time of year this should be attended to, for the hair is apt to become thin in the autumn and winter and it needs something to keep it healthy. ""Then short hair must be waved, and constant use of the curling irons is apt to break it and make it brittle. The best plan is to have a permanent wave, for this not only saves money in the long run, but it is much more satisfactory, and there is no fear of going out in the rain curled and coming home dismally straight ! A new oil process of doing this is being used a lot just lately, and people seem to speak very highly of it. And I believe that machines for permanent waving at home can be bought quite reasonably, so if you don't want to be always going to the hairdresser it is a good idea to invest in one of these, and insure wavy hair for the rest of your life. Personally I don't spend hours in the hairdresser's salon. For one thing I haven't the time to spare, and for