Picturegoer (Jan-Jun 1938)

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PICTUREGOER Weekly January I, 1933 ^^AKE it a Happy New Year for your hair ' ■ resolving to have a Superma Wave at the fir opportunity in 1938! Many beautiful women owe the loveliness of their coiffures to Superma, and you might just as well be one of them, for this Championship Machineless Perm is not expensive, and it has many advantages of its own. No electricity; no machine; no harsh chemicals; no dangerous heat; no discomfort in application; adaptability to any style; long life; tight curls of natural beauty; natural elasticity preserved; lustre undimmed — that's Superma. Insist on Superma; no other perm is "just as good." Write now for your FREE copy of the Superma Hair Style Guide, containing illustrated descriptions of styles specially created for Superma by Mr. B. N. Furman, the world-famous Hairdresser, winner of jjp three Championship Awards for permanent waving ^^^^^ with Superma, at Olympia, Brussels, and Paris. SUPERMA LTD , RADNOR HOUSE, 97 REGENT LONDON, W.I. S U J E r m Q 2