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Imagination s Spur
67
P
tors Film stood at work animated
RETTY expensive, isn't I asked Oscar Apfel, of the direcat the World Studio, as I watching him naking an title. An
it?" one
By Lewis J. Tenny
animated title, as you probably know, is one in which a bit of action, suggested by the text, but having nothing to do directly with the story, is shown on the screen simultaneously with the title. /
"Expensive? I should saj so," he replied. "To-morro\ morning I shall start out wit! a company of seventeen per sons, representing medieva characters, and take a few feet of film showing thentraveling along with horses donkeys, goats, and a bearsomething like the Canterbury pilgrims. Only a few seconds of that scene will b( shown — just enough to illuminate the sub-title, Th< Magic Road to Anywhere.'
"I suppose there are a hundred sub-tiltes in this pictun we're making, and each on< means a separate little production. But it's worth whik because it stimulates the .im
agination, and that's what people want when they go to see pictures. It has another value in keeping action going all the time."
These pictures show how animated titles are made. In this one a few feet of film were taken showing the roses, which were given movement by the electric fan, while the girl's hand first grasped the stems, then turned to show the blood coming from the wound made by the thorn. The film was then rewound, and exposed again to photograph the lettering.
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vJeat In in Jonas' dau^hteir: who is a thorn in the side
mffl£$!^^-s G&ilPrim Niiss Evelyn Greeley