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Advertising Section
Actual photoeraph of tur quoise blue silk sweater after a season'*s wear and 15 washings with Ivory Flakes. Statement of original owner on file in the Procter & Gamble offices.
15 washings — yet this blue silk sweater is like new!
To Wash Silk Sweaters
If the color is not fast, set it before washing. Place 1 or 2 tablespoonfuls of Ivory Flakes in bowl and add a quart of boiline water. Work up suds, then add three quarts of cold water. Drop sweater into suds and squeeze suds gently through the fabric with the hands. Do not lift garment from the water and do not rub. Put a towel under the sweater to lift it from the suds. Rinse gently in three waters of same temperature as suds. Always use a towel in taking garment from one water to another. Place between cloths and run through loosely adjusted wringer. Lay flat on thick towels in shade andpul) into shape for drying. Turn frequently. Press with iron barely warm.
Send for Free Sample
with complete directions for the easy care of delicate garments that you would be afraid to wash the ordinary way. Address Section 47-1 F, Department of Home Economics, The Procter & Gamble Company, Cincinnati, Ohio.
The sweater in the picture was photographed after a season's wear and 15 launderings. It is as lustrous, shapely and colorful as new and there is not even one ,break in the delicate openwork mesh of the weave. It shows that it is possible to keep knitted outerwear as clean and attractive as ordinary wash fabrics.
The owner attributes the present beauty of the sweater — and her success in washing other silks — to Ivory Soap Flakes.
Ivory Flakes makes such thick suds that you do not have to rub the gar
ment; it is cleansed just by soaking and swishing it in the bubbling foam. And, no matter how often the garment is washed with Ivory Flakes, it shows no sign of wear from the soap, because Ivory Flakes is genuine Ivory Soap in flake form and cannot injure any fabric that water alone does not harm.
To keep your sweaters, blouses, silk lingerie and all other fine garments as beautiful as new, and to make them last the longest possible time, use Ivory Flakes. Send for the free sample and directions offered at the left and see for yourself how Ivory Flakes works.
lYORYsoAP FLAKES
Makes pretty clothes last longer