Picture Play Magazine (Sep 1925 - Feb 1926)

Advertising Section 105 debut of Lowell Sherman is worth watching. He was the villain in "Way Down East,"' b«t he is likely to make a decided hit in sophisticated corned} and melodrama. He plays a combination of the two in "Satan in Sables" and "The Love Toy." In many respects, the quality of pictures is going to count more than ever this season. Mrs. Smith will tell Mrs. Jones if the one she sees is good, and Mrs. Jones will repeat the information to Mrs. Brown. That the popularity of stars will react according!}', there seems no doubt. The field is open to everybody, and all entrants are certain to be warmly welcomed according to the merits of their work. Moviedom is no longer narrow and restricted as to its favorites, but after all, I believe that the more familiar stars are, as always, the ones loved the best, and will hold their own provided they will stick to good pictures. Don't Be Discouraged! Continued from page 19 will, past the gatekeeper. So one morning I brought out my make-up box, and just before noon, went behind the restaurant and made myself up. As the crowd drifted back to the studio after lunch, I went along, and before I realized it, I was inside the studio. Once inside I was still without a job, but at least, I had a start. I had not been in there very long when the assistant director of one of the companies met me, and learning that I was not doing anything, engaged me for an extra role — at three dollars per day — in a picture called "Samson and Delilah." With the ice broken, things came a little easier. I received enough work to keep me going. It was while with Universal that I first met Hal Roach. Some time after we had formed our friendship, Hal was willed a little money, and he started producing pictures— comedies, they were called. He asked me to go with him, and on being offered forty dollars a week, a small fortune at that time, I went without hesitancy. Those early days presented a continual struggle, but struggles are easy when you don't lose your sense of humor. As we progressed and our pictures kept improving, naturally things looked rosier for both of us. Opportunities to improve our pictures kept coming all the time. Roach had a lot of foresight, and instead of pocketing the profits on each of his pictures, he put a good share of it back into his next production, thereby constantly improving the class of his pictures. It was a sensible move on his part, as the future revealed. From the "Lonesome Luke" onereelers, we moved into the two-reel class, when we hit upon the idea of wearing the tortoise-rimmed glasses, ,or rather lensless glasses. We took advantage here of an opportunity to create an entirely new character — one which never had been done before on the screen. It was a move which resulted in the opening up for us of a field in which we were entirely alone. It permitted us to make comedies without much slapstick, which had characterized our earlier efforts. With our "dressedup" character we were enabled to place him in any atmosphere, and not be embarrassed by plausibility, or rather lack of it. As we progressed, we tried to make our pictures more human, more real ; and the more sincere our efforts were, the greater our success became. But getting back to the prospects of the average boy and girl to make good pictures. To begin with, there is room in motion pictures for only a chosen few. It is a very limited field. Though there are thousands actually engaged in working on the screen, there are only a handful who rise to actual popularity and success. I certainly should net advise every youngster who feels there is a golden road ahead of him to triumph as a movie star, to pack up his trunk immediately and head for Hollywood. That would be folly. In a few weeks, or a few months at most, his spirit probably would be broken, and he would be ready to give up the ghost. It is a difficult problem — one that I certainly cannot solve — to advise any one just how to get into motion pictures. I personally was fortunate in getting the opportunities I did receive, but I had to create my own, at the start. If one must come to Hollywood, come prepared to face a stiff situation, for it is hard even to get past the gatekeeper, as I found. But if you can manage to weather the early difficulties, you should win out in the end. Brm^ Choice* lO MONTHS TO PAY Now you can get worthwhile gifts for Xmus. Simply pin $2 to this ad, Indicate your cholcfe and mail it with your name and address TODAY) We will open a charge account for you and your selection will come for approval and 15> Day Trial. Convince yourself of its value. 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