Picture-Play Magazine (Sep 1928 - Feb 1929)

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17 Scorning To prove it, the fan has only to consider outstanddevotion, glorify masculine comradeship, or exclude Devil" responsible for the decline of languishing sex appeal passe? Sckallert that her disdainful attitude toward the opposite sex exerts a very definite lure. Further evidence of changing times is seen in the record of recent successful pictures. A number, which have cleaned up money at the box office, haven't relied on any ecstatic cuddling and petting for their drawing power. Indeed, very much to the contrary. They have presented diversified motifs of brotherly devotion, father love, sacrifice remote from an affection between man and woman, revenge, thrills of the sterner, melodramatic sort, and comedy based on ideas only occasionally connected with hymeneal influences, and certainly giving very scant attention to Ishtar, Freya, Lilith, or any Douglas Fair. of the other deities more or less associated with bliss. banks, in "The Iron Mask," will emphasize a dventur ousness rather than love-making. The love of man and maid played only a small part in "Beau Geste." Its enormous success was due to the powerful theme of brotherly love. Here are some of the more outstanding successes of recent date, revealing the new trend — "Beau Geste," still very popular ; "The Way of All Flesh," "The Last Command," "Two Arabian Knights," "Submarine," "The Jazz Singer," "Sorrell and Son," and sundry crook melodramas almost too numerous to mention. In various of these there has been only a suggestion of love interest. Mention might also be made of _"A Girl in Every Port." which is garnering favor. In this picture Victor McLaglen and Robert Armstrong, after numerous affaires dc cceur, genially amusing, decide to throw all women over. At the very end they go blustering down the street, with the evident intention of having a wildly hilarious time — sans feminine companionship. In one version of the finish it was inferred that thev would share equally the affection of a damsel who happened opportunely along in the final fade-out, for all three disappeared into its shadowy obscurity, arm in, arm. The personality of the character actor has been a dominant cause for these various departures from the old scheme of film making. Men like Emil Jannings, Jean Hersholt,. Wal