Picture Play Magazine (Mar-Jul 1929)

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She "knows her groceries" She orders by telephone — it's so convenient and saves so much time. Instead of spending an hour in a trip to the market, she makes better use of the time by getting her housework done early. She orders with perfect confidence because she literally "knows her groceries." They are advertised goods, nationally known and nationally used. She purchases other necessities for her home, for herself, for her husband and for her children with the same confidence. She buys advertised goods because she knows that the manufacturers of advertised articles must keep the quality up to standard if public confidence is to be retained. She watches the advertisements and so knows what, when and where to buy to best advantage. She is representative of millions of American women who make their homes better, their families healthier, their lives easier and happier by using the advertisements. / / / Read the advertisements — keep posted on what's new and best — keep up to date