Picture Play Magazine (Mar-Jul 1929)

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Advertisements make neighbors of a nation The Yankee clipper-ships are sailing phantom seas. The western two-gun man has retired to the movies, and the southern plantation has been sub-divided. The old sectional distinctions have passed into tradition. Where there was North, South and West, there is now one people. Those old barriers of distance and prejudice have been worn down by many uniting forces: Railroads, radio, automobiles, telephones, newspapers, magazines, Advertising. These are the things that have united America into a nation of neighbors. You have the same automobile as the chap a half-dozen states away. You both eat the same advertised foods, smoke the same tobaccos, enjoy concerts from the air with the same radio sets. You have a lot of things in common. Advertisements give you and your neighbors in all the forty-eight states the same chance to know and obtain new things as soon as they are ready. Through advertisements, you learn of a thousand devices that save you labor, increase your comfort, and help you enjoy life generally. They give you a broad panoramic view of this modern age we live in. / / / Read the advertisements — your neighbors are reading them too