Babette Goes to War (Columbia Pictures) (1959)

WOMEN IN WAR! The women of the world played an important part in the fighting of World War IL as does Brigitte Bardot in “Babette Goes to War,” and a positive effort should be made to get their cooperation in promoting the picture. Contact women's branches of the armed forces, and veterans’ group auxiliaries. ® Get Mayor to issue proclamation on “Local Women in Defense Night” for the picture’s premiere. ® Have representatives of the different Women’s Corps parade to theatre opening night. Servicemen and yeterans, too! ® Honor women of services on TY program and extend VIP treatment day of opening to women with news-worthy service records. Guest admit service women coming to theatre in uniform. © Find prettiest girl in uniform via TV contest or by photos sent to judges. Go after pictures of women in uniform, photos taken during the war or since. ®@ Lobby-board names of local women who were in the Armed Services: “ “Babette Goes to War, but these localites fought the war!” Display uniforms, medals, war souvenirs, etc., of ex-service women. DRIVE-INS @ Stage a “Women’s Armed Service Night” in honor of all local veterans. @ Road signs and windshield teasers for parked cars: “Bring Your ‘Babe’ to See Brigitte Bardot in ‘Babette Goes to War’!” @ In film, Brigitte’s grip contains precious cans of food, needed in Nazi-occupied Paris. Set a suitcase filled with food on display at concession counter; offer it, and guest tickets, to advance patrons who come closest to guessing the weight. Official Billing COLUMBIA PICTURES presents BRIGITTE BARDOT RAOUL J. LEVY’S Production co-starring JACQUES CHARRIER BABETTE GOES TO WAR ~ FRANCIS BLANCHE ® RONALD HOWARD ® HANNES MESSEMER 20% art classes. cnlarge and color for lobby -= play and windows. Order Still Nos. Spec. 1, Spec. 5, Spec. 7 and Spec. 9. PARENTS’ MAG AWARD The Parents’ Magazine Medal Award of Merit has been presented “Babette Goes to War” for its outstanding family entertainment values. A special one sheet poster, (illustrated, left) highlighting this honor, for display in theatre lobbies, schools and window displays is available upon request from Exploitation Dept., Colum ~~ See ~—bia Pictures, 711 Fifth Ave., New York 22, N. Y. Publicize this unique distinction via PTA’s, newspapers, mail lists and other media reaching local parents. A one-column cut of the Parents’ Magazine Medal, (Exploitation Mat 1-B, available from National Screen), and a small drop-in slug, available in the composite ad mat on the picture, can be included in your regular newspaper advertising. MUSIC FROM FILM Two exciting musical numbers from “Babette Goes to War”—a stirring march, “The March From Babette,” and “Pursuit (La Poursuite),” are on the two sides of a 45 rpm record distributed nationally by Colpix Records. Packaged in a special two-color sleeve with large photo reproductions of Brigitte Bardot and full picture credits, the disc is excellent for window displays, presentation to the press, and all music promotions such as deejay airings, p.a. plays at theatre and stores, and contest awards. Let's build the biggest audience ever... for Oscar Night, Monday, April 4, 1960! Motion Picture showmen built the biggest audience ever to see and hear a simulcast of the Academy Awards over TV and radio in 1959. An even larger audience 25% can be obtained for the 1960 program. Radio in the U.S. and CBC-TV, CBC Radio in Canada. promotions! LETS DO IT AGAIN! The annual motion picture industry program will be telecast and broadcast simultaneously on NBC-TV, NBC Showmanship kits will be available from National Screen Brigitte parachutes into enemy-hela France, in the film. Work with local parachutists, clubs and paratroopers, on interviews, stunts, etc., keyed to the film. If possible, offer swatches of silk “from Brigitte’s parachute” to first women entering theatre daily. SELLING AIDS TV Trailers: A number of TV trailers may be ordered direct from Exploitation Dept., Columbia Pictures Corp., 711 5th Ave., N. Y. 22, N. Y. Transcription: A variety of spot announcements on a single disc, all open end for local commentator to add theatre credits. Order through your Columbia exchange. Dise will be shipped direct from New York. Two Telops: Style A, theatre and station identification. Style B, theatre advertising only. Prices: $5.00 without imprint; $7.50 with theatre imprint; $2.00 each additional slide or telop. Specify style when ordering from: QQ Title Card Co., 247 W. 46th Street, New York 36, N. Y. Photo Story: Available in pictures and captions for newspaper and TV use. If desired, write: Publicity Dept., Columbia Pictures, 711 Fifth Ave., New York 22, N. Y. Material will be mailed to your publicity medium and the name of your theatre credited. 15-Second Spot: Something new has been added to beautiful Brigitte Bardot! In Raoul J. Levy’s production of “Babette Goes to War!” In CinemaScope! Eastman Color! See the difference in the new Brigitte Bardot! See “Babette Goes to War!” State Theatre! ee eed Bardot °@ 3 SHEET * THREE SHEET cone «20 oO (SLIDE the same) ager, L. Lippens; Administrator, G. Valon; Hair Stylist, Carita: A Raoul J. Levy Production. A Columbia Pic STORY (Not For Publication) A naive French couniry girl, Babette finds work with the Free French in London where Major Fitzpatrick, a British Intelligence officer, decides to capitalize on her close resemblance to the former sweetheart of German general Von Arenberg, who is planning the Hitler invasion of England. Babette and young French lieutenant Gerard parachute into Occupied France to kidnap Von Arenberg; circumstances bring Babette into Gestapo headquarters itself as an agent of Gestapo chief Schulz. The success of Babette’s mission wins medals for Major Fitzpatrick and Gerard's commanding officer. But, then, Babette and Gerard have each other! (Running time: 100 Minutes) “Babette Goes To War” ces ® 1 SHEET °* ONE SHEET Screenplay by JEAN FERRY, JACQUES EMMANUEL, MICHEL AUDIARD 15% Based on a story by RAOUL J. LEVY and GERARD OURY 15% Directed by CHRISTIAN-JAQUE 25% CinemaScope | 25% Eastman COLOR | 25% 50%. Publicize this in your theatre, and withaway-from-theatre Service late in February. Each kit will contain a trailer, complete press manual and displays. Place your order for your Oscar kit now. ¢ 6 SHEET ° SIX SHEET * 22% 28 °* EIGHT 11 x 14's" * TRAILER OO0QO0CdVCOdOdCOOQOdCOQCVGOCOVOCOCVOVQO00Q00QCQ00QQ0QVCGCOQ0CCOCOQOQO0Q00000 00000 0 * INSERT CARD ° 40 x 60, 30 x 40, 24 x 60 and 24 x 82 DISPLAYS @ FOUR STILL SETS (25 horizontals, 20 uprights, pressbook set, art set.) VOQVQVQO00000 0