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TEEN-STYLE TIE-UP HELPS SELL ‘ANGELS!’
"Stuffed Shirt,"’ manufacturers of the popular line of young women’s shirts, shifts and pant-dresses, is promoting their products nationally in more than 6000 department stores and specialty shops via a direct tie-in with local playdates.
S ee a: @eeeeae ease eee ee 8 8 & &e
As shown here, sparkling Susan Saint James, who co-stars in the comedy as one of the "'angels’' who also is e student ‘trouble''-maker, wears the femme fashions in a full-page, full-color advertising in the February issue of Seventeen Magazine.
"Stuffed Shirt" is distributing counter cards featuring the advertisement at right to all its distributors for use in window and in-store displays.
"Stuffed Shirt" is advising its retail outlets to stage teenfashion shows and contests in co-operation with playdates
of "Where Angels Go—Trouble Follows!'' That means you! Suecbssseeuccccecs ct
Don't wait for the local ''Stuffed Shirt’ dealers to get in touch! Work up a full-sized campaign that is mutuallybeneficial . . . and call local outlets to discuss it!
For the names of local "Stuffed Shirt'' dealers, write direct to:
MR. STAN GORDON, VICE PRESIDENT, ‘‘STUFFED SHIRT,’’ 1407 BROADWAY, NEW YORK, N.Y. 10018
STELLA STEVENS —STAR OF THE YEAR!
Over 1500 exhibitors attending the 11th annual International Show-a-Rama in Kansas City, Mo., honored Stella Stevens as Star of the
‘ANGELS’ GO— ON RADIO, TOO!
They're all on the air, plugging "Where Angels Go — Trouble Follows!" Three separate interviews—with Rosalind Russell! Stella Stevens! Binnie Barnes! — and a Personalities Interview with these three stars plus... Mary Wickes! Dolores Sutton! Milton Berle! Van
Binnie Barnes! Johnson! : These interviews, by Dick Strout, Mary Wickes!
Rosalind Russell!
Stella Stevens!
files’ program.
Check the radio stations in your territory. If the interviews have been broadcast, arrange for rebroadcasting, with your credits. If they have not yet been broadcast, and station wants to use interviews disc, order ''Where Angels GoTrouble Follows!" interviews FREE, direct from:
Dick Strout, Inc., P.O. Box 907 Beverly Hills, California
TUPTELUIOUUUEUDLELLOOUCECLLLMOOOCCLOLLOOPCCLCCO UCC MEUM UMS OO MOLUO UMN NOOTRTUO ONIN NUOOETOTITNNNOTOTTTTINITNNNNNNTITITINTNONFTTETTTIT TTT TTT TT
Packed with the warmth .. . the laughter . . . the ‘ANG ELS’
star-quality . . . of "Where Angels Go—Trouble RADIO
Follows!"' Two 60-second spots . . . one 30-second SPOTS!
are being aired on almost 850 staDolores Sutton!
tions via Strout's "Hollywood ProMilton Berle!
Van Johnson!
spot... one |0-second spot! Use these radio spots wherever you can, whenever you can!
Order Radio Spots from National Screen Service
Year, for her performance in "Where Angels Go—
Trouble Follows!”
Her picture—and your promotion! —can make Miss Stevens “Star of the Year” in your town, too! Put this exhibitor recognition of the sultry blonde star's boxoffice popularity to work for you, and for your engagement of ‘Where Angels Go— Trouble Follows!”
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