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NABISCO'S “JUNGLE PALS” WILL BE FOUND ae | IN 5 MILLION PACKAGES ) — OF RICE HONEYS AND WHEAT HONEYS IN
THEIR GIANT $400,000 NATIONWIDE PROMOTION!
eg se
NABISCO WILL EMPLOY 15,000 POINT OF
NABISCO’'S $400,000 TIE-IN
A SWINGIN’ PROMOTION!
ONE OF 9
WV Aan PRLS NED)
Each pull af rice is conted with “Golden Honey Glaze” te beng Out naiure’s own honey Svorand BoogHaRS. Just ae important fis ‘alta coating helps to keag Rise Honeys fresh and cares! tow!
We hope that thie naw ieomore ment frum Madiscs wil mate Soe Honeys af the more ayant
Ney s mers He den ® Cap ry 7800, § Sige" Tuy , No BUNGIE Brass SOS yt
PACKAGE
—
Each package will contain one, 2-inch plastic ‘Jungle Pal,” from Walt Disney’s “The Jungle Book,’ with a possible collection of 6 characters. A deal offering the complete set is being made available for 50¢ with proof of purchase.
NABISCO’S POWERFUL TV CAMPAIGN
will use commercials
featuring lead-ins from:“‘The Jungle Book’”’ footage. These commercials hit the 55 TOP U.S. MARKETS witha guarantee of 65 rating points per week... withan average of 10 spots per week in each market. In addition, they are buying NETWORK
2088 Or eam .
°
wee E JUN Is ney x ONE OF Spe iY NCE and lagers
INSy RICE ang wesctAces of
* and WHE, Hi
PURCHASE DISPLAYS IN SUPERMARKETS AND SPOTS on three key Saturday
GROCERY STORES NATIONWIDE. : morning kid shows.
EASTERN REGION
GERRY COLEMAN Regional Sales Mgr.
STEVE HARRISON LEO SULLIVAN
70 Chestnut Ridge Rd. Montvale, N. J. 07645 phone: 201-391-4300
BILL LEWIS
LEO BARTEL
12 Main St., Rm. 14 Natick, Mass. 01760 phone: 617 OL 3-7411
BILL SNOW
885 Flatbush Ave. Brooklyn, N. ¥. 11226 phone: 212 IN 9-3935
ATLANTIC REGION
DAVE WOODBURY Regional Sales Mer.
JOE GUINAN
The Benson Jenkintown, Pa. 19046 phone: 215 WA 7-4155
WARREN ENGLISH 243 Urban St.
Buffalo, N. Y. 14205 phone: 716 TX 4-3636
MR. SHOWMAN! HEREIS ALIST OF NABISCO’S REGIONAL AND DISTRICT SALES MANAGERS. CONTACT THE ONE NEAREST YOU FOR ASSISTANCE IN YOUR LOCAL CAMPAIGN.
DAVE BROWN Lusk Building
929 Park Ave. Pittsburgh, Pa. 15234 phone: 412 LO 11-7071
BILL DEHN
7120 Southfield Ave., Rm. 5
Cleveland, Ohio 44109 phone: 216-661-6162
BERNIE STEVENS
111 W. Susquehana Ave. Towson, Md. 21204 phone: 301-823-6209
ED WEHS
589 Altoona Trust Bidg. Altoona, Pa. 16601 phone: 814 WI 2-5006
SOUTHERN REGION
DON TAYLOR
Regional Sales Mer. JACK HAMMOND 1488 Langston Ave., S. W. Atlanta, Ga. 30310 phone: 404 PL 8-6680
FF BICKERSTAFF
308 Tampa St., Suite 271 Tampa, Fla. 33602 phone: 813-220-2245
BOB PHILLIPS 3340 Poplar Ave., Rm. 133 Memphis, Tenn. 3811 phone: 901 GL 8-6771
TOM PLYMALE
361 Reserve Ave. Box 930
Roanoke, Va. 24005 phone: 703 DI 4-1116
CENTRAL REGION
AL BOMELY Regional Sales Mgr.
4104 N. Harlem Ave. Chicago, Ill. GO634 phone: 312 GL 3-5371
ROY BISHOP
107 N. Addison Rd. Addison, Ill G0101 phone: 312-279-7600
PAUL FLORY
2067 Beechmont Ave. Cincinnati, Ohio 45230 phone: 513 BE 1-3971
DICK PETERS
4826 W. Forest Home Ave. Milwaukee, Wisc. 53219 phone: 414 EV 3-7735
COLEMAN PHILLIPS 3599 S. East St. Indianapolis, Ind. 46227
phone: 317S1 4-3563
MAX HORNIMAN 25716 Schoolcraft Rd. Detroit, Mich. 48239 phone: 313-376-4303
BOB WELD
730 Stinson Bivd. Minneapolis, Minn. 54413 phone: 612-331-4321
WESTERN REGION
CHARLIE REED Regional Sales Mer.
Ww. L. BERLEMANN 4400 S. Kingshighway St. Louis, Mo. 63109 phone: 314 FL 1-O800
GEORGE BAILEY
70 W. Sixth Ave., Suite 119 Denver, Colo. 90204 phone: 303-244-2528
GORDON LINS
5805 Nall Ave.
RO. Box 1365
Mission, Kans. 66222 phone: 913 RA 2-1717
CLEM VOLKENANT 3839 Merle Hay Rd.
Des Moines, lowa 50310 phone: 515-276-5389
LUTHER WINANS 2510 Broad St. Houston, Texas 77002 phone: 713 MI 5-1390
JACK McKNIGHT 1210 Old Gate Lane Dallas, Texas 75218 phone: 214 DA 7-3759
PACIFIC REGION
TED LAKE
Regional Sales Mer. RUSS PETERSON 1267 14th St. Oakland, Calif. 94623 phone: 415-452-0078
JOHN BYSTROM
2500 W. Orangethorpe Ave., Suite C
Fullerton, Calif. 92633
phone: 714-879-6520
HOWARD MESSICK a9 S.E. Clay St. Portland, Ore. 97214 phone: 503 BE 5-8305
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