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Page Contents Page Contents 2 Cast & Credits 30 Nabisco Tie-in with ‘‘Pooh”’ 3-8 Publicity stories & scene cuts 31 McCall’s Tie-in with ‘Pooh’ 9 Looking Ahead—‘‘Bambi”’ aan oh , ne Dachshund 10-11 Trailers, Radio & TV Facilities = Sa it ak ah pa 12-18 Newspaper Ads 33-35 Pooh’’ Licensed Merchandise 19 Composite Ad Mats 36 ““Pooh’’ Publications 20 Merchant’s Co-op Ad Mats 7 “Dachshund” Merchandise, Pub21 “Dachshund” Coloring Contest lication, Recorded Music 22 ““Pooh’”’ Coloring Contest 38 ‘‘Pooh”’ Recorded Music & 23-27 Sears, Roebuck & Co. Tie-in with Distributor List “Pooh” 39 “Dachshund” & “‘Pooh’’ Special 28 Exploitation & Theatre Imprint Display Accessories Balloons 29 Exploitation & Flags-and-Banners & Back Cover ‘“‘Dachshund”’ & ‘‘Pooh’’ Posters Greyhound-‘‘Dachshund” Promotion and Accessories ©1965 Walt Disney Productions. The
_ written authority from the copyright
Walt Disney’s Perfect Program of motion picture entertainment is a delight to the moviegoer and an incomparable opportunity for the exhibitor. The new comedy feature, ‘‘The Ugly Dachshund,”’ and the 26-minute cartoon featurette, ‘Winnie the Pooh and the Honey Tree,”” complement each other perfectly in entertainment and in promotional potential.
AS ENTERTAINMENT . . . ‘The Ugly Dachshund”’ offers two sparkling young stars, Dean Jones and Suzanne Pleshette, in a comedy-romance with outstanding appeal for even the most sophisticated audiences, and the co-starring canine contingent spells fun for children of all ages.
“Winnie the Pooh,” in full animation, brings to the screen for the first time all the charming characters created by A. A. Milne. The generations that have delighted to Pooh on the printed page will revel in the whimsical fantasy as it takes on the magic of sound and motion.
AS PROMOTIONAL POTENTIAL . . . the Perfect Program has no equal. ‘‘The Ugly Dachshund”’ has been given the full Disney treatment—at the national level: All-media advertising and publicity, major tie-ins, licensed merchandise, recorded music, deluxe accessories—and all-out exploitation at the local level.
“Winnie the Pooh” goes even further —a national tie-in with Sears, Roebuck & Co., involving 11 million catalogs, 700 retail stores a personal appearance tour of the Pooh characters in 20 key cities, special advertising and “Walt Disney’s ‘Winnie the Pooh’ Week’’ across the nation. Add to this a full program of licensed merchandise, a tremendous array of recorded music and publications, important national tie-ins, a King Features Sunday comic series and deluxe accessories that would more than do justice to any featurelength picture.
The Perfect Program of entertainment is supported by a Perfect Plan of Promotion. Its potential will become a reality as individual exhibitors supply the all-important ingredient of personal showmanship to each individual engagement.
PRESSBOOK INDEX
tors in the direct advertising, publi DACHSHUND” and Walt Disney's sion is hereby granted to newspa material in this press book for new work herein contained is granted up be affixed. No other uses of the
Walt Disney »--:
JGLY DACHSHUND
TECHNICV Le. Starring
DEAN JONES as Mark Garrison
SUZANNE PLESHETTE as Fran Garrison
CHARLIE RUGGLES
as Dr. Pruitt with
OS DIRE Go (ik) ee Officer Carmody ee EUS ee ere ee Mel Chadwick LE 0 ee ee Mr. Toyama A ee re is i aids weaves Ee i ol Kenji ie eg mock |, | Se RNR OD Oe ere Judge
Screenplay by
ALBERT ALEY
Based on the book by G. B. Stern
Co-producer WINSTON HIBLER
Directed by NORMAN TOKAR
Director of Photography EDWARD COLMAN, A.S.C.
Music
GEORGE BRUNS Orchestration |... 6... 03s nee eee Franklyn Marks Art Directors ..2.08.....03.... ce eee Carroll Clark Marvin Aubrey Davis Second Unit Director ...0...4...c6. 0. cee _ Arthur J. Vitarelli FAT OO oi) Pee Ue ee Robert Stafford, A.C.E. Set Decorators. ....0....66.....0.0 ee Emile Kuri Frank R. McKelvy Special EffeGtS aise. dei ae Eustace Lycett Sound Supervisor... 260.5522. Robert O. Cook Costumes nn ee Chuck Keehne Gertrude Casey MaK@-UP .....6cssnbo ak Mis G:-e Pat McNalley La Rue Matheron Music Editor 62)... ee Evelyn Kennedy Assistant Director ...2.5...025..0....... eee Tom Leetch Dogs TTAINGG: DY s.0..0.cee. i ee William R. Koehler
Glenn Randall, Jr.
Distributed by Buena Vista Distribution Co., Inc. ©1965 WALT DISNEY PRODUCTIONS RUNNING TIME: 1 HOUR AND 33 MINUTES
Walt Disney PRESENTS Pooh
Wiinerie the
and the honey tree
TECHNIGORe
Directed by WOLFGANG REITHERMAN
Music and Lyrics by RICHARD M. SHERMAN and ROBERT B. SHERMAN
Scored and Conducted by BUDDY BAKER
Based on the Books Written by A. A. MILNE
Ilustrated by ERNEST H. SHEPARD
Published in U.S.A. and Canada by E. P. Dutton & Co., Inc.
Story
LARRY CLEMMONS RALPH WRIGHT XAVIER ATENCIO KEN ANDERSON VANCE GERRY DICK LUCAS
With The Talents Of STERLING HOLLOWAY HOWARD MORRIS JUNIUS MATTHEWS BRUCE REITHERMAN RALPH WRIGHT HAL SMITH BARBARA LUDDY CLINT HOWARD
Narrated by SEBASTIAN CABOT
Animation HAL KING ERIC CLEWORTH JOHN LOUNSBERY ERIC LARSON JOHN SIBLEY HAL AMBRO WALT STANCHFIELD FRED HELLMICH JOHN EWING BILL REIL DAN MAC MANUS Background ART RILEY AL DEMPSTER BILL LAYNE Layout
BASIL DAVIDOVICH DON GRIFFITH SYLVIA COBB DALE BARNHART Distributed by Buena Vista Distribution Co., Inc. ©1965 WALT DISNEY PRODUCTIONS RUNNING TIME: 26 MINUTES