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_EXPLOITATIO
Page Four
SHOWMANSHIP PROJECT
Look for a veteran of “Operation Cowboy,” the personal project of General George S. Patton that saved
the Lipizzan horses from destruction during World War Il. A contest to “Find the G.I. Cowboy” could be a hig local publicity getter.
If the G.I. Cowboy is found, make him a local celebrity. Have an equestrian society present him with a special citation for service to the horse world. Arrange for live appearances at local celebrations on TV and radio. (Refer to publicity pages for background material.)
a2. nt of outstanding importance to a
May we call to your attention an eve aes : rid of horses and horsemanship. wo
in the who are anterested in ee oe
oF THE WHI new full-length action-drama , MIRACLE
( ) name engagement on date at the
oe ased on the true story of the
OF THE. WHITE STALLIONS is b
f Vienna durin
ee g World War Ii.
Lipizzan horses © e of the famous | ee f Col. Alois Podhajsky» head of the
Robert Taylor plays the part 0 1, the man who enginee
red the daring rescue. Lilli
Spanish Riding Schoo
Palmer portrays his wife.
The film brings to life, in f the fabulous Lipizzaner.
i the brilliant Technicolor, the brea
Their demonstration
Col. a, where these scenes were filmed under
Riding School in Vienn
Fodhajsky's expert supervision.
You will also see t y, as well as brillient
fet the stallions to sa : genS, Eddie
, rmy which brous oe including Curt Jur
ars performances by some of your favorite st :
Albert and James Franciscus.» ae Oe. a ement of this theatre recommends MIRAC The manag ee ent exper d r friends as 4 rare and rewarding entertainm to you and you