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NEW TUNES: FOR “FLIPPER”
“Imagine,” a delightful sound track melody sung by Chris Crosby has been recorded by M-G-M records as a 45 RPM single. Jerry Wallace is also heard singing “It’s A Cotton Candy World,” now available on Mercury Records.
* Contact M-G-M and Mercury distributors. Arrange screening for distributors, record retailers, radio station record librarians and disc jockeys.
Make sure that radio stations play records with announcement that tunes are from film.
* Arrange record dealer displays for windows and in-store. Offer lobby space in return.
® Share costs of printing and distributing flyers. * Swap suitable ad slug lines. * Promote records for contest giveaways.
* Develop suitable record purchase-admission tie-in.
Radio station record librarians may still have copies of “Flipper” recorded on Capitol Records by The Piltdown Men. This melody also serves as the musical theme in the new film, so ask for frequent plays.
“RBLIPPER : BALLOONS FOR KIDS
Colorful balloons with “Flipper” and your theatre imprint are available at nominal cost. Use these for giveaways on Saturday matinee preceding “Flipper” engagement, or publicize it as “free gift’’ during engagement. Also use for marquee and inner-lobby decoration. Balloons are 7”x18”, oval, assorted colors as illustrated.
6.0000: $19.25 per 1,000 50,000 ........ $18.25 per 1,000 Shipping and postage ........ Add $1.00 per 1,000 (allow 7 days) Theatre Imprint ........ Optional. Add $3.50 per 1,000 for maximum 3 lines, 20 letters per line.
Enclose check and order from:
VAN DAM PRODUCTS, INC. 1299 Jerome Avenue Bronx 52, N. Y. Tel: 212 WY2-4800
Note: Plastic balloon sticks available from toy jobbers, or at Van Dam @ $5.75 per 1,000. Harmless helium, to make balloons float, costs approx. $25.00 per tank (fills 500 balloons). Check Classified Directory. Adapt vacuum cleaner blower for regular air filling.
PUBLICITY ADVERTISING | ADVERTISING |
PROMOTION
“FLIPPER-EENY” SUNDAE
Your local ice cream parlor should offer a “FLIPPER-EENY SUNDAE” at a discount price, provided a ticket stub or suitable handout is presented. Publicize via store window and lobby cards. Expand promotion by contacting ice cream distributor who may agree to handle promotion on a city-wide level.
DRAW GIANT “FLIPPER”
Offer interesting prizes to contestants who submit the largest drawing of “Flipper.” Conduct this via «local radio personality. Service picture of winner to newspapers and TY news shows with wrap-up story to radio news departments.
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SYNOPSIS
Exhibitors will remember “FLIPPER” as the powerful box office bonanza of 1963. Now, bigger, better, full of action and thrills, the NEW pre-sold “Flipper” will prove to be even more successful.
“FLIPPER” IS OFFICIAL MASCOT
June 28-July 4, is National Safe Boating Week, so declared by Presidential Proclamation. Every major public service organization is participating including Boy and Girl Scouts, Red Cross, Nat'l. Safety Council, Y’s, U. S. Coast Guard and many more.
The official insignia for Safe Boating is “Flipper.” Logotype as illustrated is available from any of above groups. Encourage its use among boating supply retailers, boat basin operators, etc.
FLIPPER THE SKIPPER
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SPORTING GOODS DISPLAYS
Summer is the time for masks, fins, bathing suits and other diving equipment. Contact the sporting goods buyer at your department store as well as local sporting goods retailers and suggest displays of “Flipper” photos and poster material. In return, offer lobby display of their equipment. Conduct contest and use some of the items
Luke Halpin and Pamela Franklin adjust C skin diving gear. Order still No. 5118X1. for prizes.