Hercules, Samson and Ulysses (MGM) (1965)

THEATRE TRAILER Available from National Screen Service. TELEVISION TRAILERS 60 and 20 seconds in length. Contact your MGM Field Press Representative. RADIO SPOT ANNOUNCEMENTS 60, 30, and 20 seconds in length. Contact your MGM Field Press Representative. STRESS STRENGTH Physical fitness is becoming increasingly popular throughout the country today. Take advantage of this interest by tieing-in with local gyms and YMCAs, especially during their membership drives. Hold a letter writing contest for school children on ““Why Physical Fitness Is Important”’ in 25 words or less. Get an athletic goods store to display their merchandise in your lobby in exchange for displaying your window cards and mentioning your playdate in their ads. Use physical fitness still no. HSU-8. JEWELER’S TIE-IN Arrange a tie-in with your local jeweler, having him set up a window display featuring stills from ‘Hercules, Samson and Ulysses.”’ Get him to feature your playdate copy and exhibit costume jewelry apropos to the film—pendants, arm bracelets, earrings, etc. Utilize still (HSU-26) of Liana Orfei as a bejeweled Delilah. POSTER CONTEST Approach local schools to sponsor a poster contest selling “Hercules, Samson and Ulysses.” Suggest to students via art instructors and school newspapers that COLORING CONTEST MAT they create their own advertising posters. For judges use art instructors, local art critics and authorities. This new coloring mat illustrates the mammoth exTry to get an art authority from your local newspaper, citement of ‘‘HERCULES, SAMSON and ULYSSES.” also. Display the best efforts in your lobby and award The mat, available in 2and 3-column sizes, can the winners complimentary passes and/or promoted be used in various ways as an effective selling aid. prizes. 1. PLANT it with your local newspaper for use as a coloring contest. Offer guest tickets to the bee and display winning entries in your LOCAL “OLYMPIC” GAMES 2. USE it as a herald and distribute it at schools, Here’s an idea that will create great general enthusilibraries, and at various places where young asm, go far in promoting your playdate, and is a propeople congregate: drug stores, candy stores, motion of genuine civic interest. Stage your own local bowling alleys, skating rinks, etc. Olympic games. Include such events as archery, javelin 3. BLOW UP and use as a display piece in lobby throwing, discus, wrestling, etc. You will find that or out front. athletically-minded organizations such as the Amer 4. ARRANGE to use in supermarkets as a bag ican Legion, VFW, churches, etc., will be happy to stuffer. cooperate. Make sure local media covers the event Order Mat 2-X or 3-X which will be surrounded by one, three, and six-sheets advertising the film. LIVE RADIO ANNOUNCEMENTS 30-SECOND LIVE ANNOUNCEMENT “HERCULES, SAMSON AND ULYSSES”... the three mightiest men ever to walk the earth . . . now together in MGM’s tower: : : ing adventure spectacle... ‘‘HERCULES, SAMSON AND The art illustrated here is typical of all the ULYSSES"'! SEE the mighty Samson conquer an entire army of blood-lusting Philistines. SEE the brute strength of Hercules as he barehandedly strangles a raging lion. Imagine nothing NATIONAL SCREEN SERVICE BRANCH. because you will see everything in ‘‘HERCULES, SAMSON AND ULYSSES.”’ The world’s mightiest men in the screen’s mightiest adventure... ‘‘HERCULES, SAMSON AND ULYSSES”’... in color! accessories that are available at your local 20-SECOND LIVE ANNOUNCEMENT “HERCULES, SAMSON AND ULYSSES’... SEE the mighty Samson conquer an entire army of blood-lusting Philistines. SEE the sadistic dance of the whip. Imagine nothing because you will see everything in MGM's ‘‘HERCULES, SAMSON AND ULYSSES."’ The world’s mightiest men in the screen’s mightiest adventure... ‘‘HERCULES, SAMSON AND ULYSSES”’... in color! HERCULES, SAMSON... ULYSSES fey PIETRO FRANCISC! “x sosePH FavDEASTMANCOLOR 10-SECOND LIVE ANNOUNCEMENT SEE ‘‘HERCULES, SAMSON AND ULYSSES’’... the world’s mightiest men in the screen’s mightiest adventure. Imagine nothing because you will see everything in MGM's ‘‘HER OBER F | CULES, SAMSON AND ULYSSES”... . in color! ONE SHEET 22 x 28 CARD and THREE SHEET and 11 x 14 TITLE CARD ADDITIONAL ACCESSORIES AVAILABLE FROM N.S:S. 4 All advertising material in this pressbook, as well as all other newspaper Set of 11 x 14 Lobby Cards °14x 36 Insert Card ° Stills e Mats ° and publicity material, has been approved under the MPAA Advertising : Code as a self-regulatory procedure of the Motion Picture Association of America. Slides ° 14x 22 Window Cards ¢ Banners ° Flags . Valances All inquiries on this procedure, which is voluntarily subscribed to by the major , F motion picture companies, may be addressed to: Advertising Code Administrator, ¢ 40 x 60’s and other N.S.S. Specialty Items Motion Picture Association of America, 28 W. 44th St., New York 36, N. Y. PRINTED IN U.S.A.