Ring of Fire (MGM) (1961)

EXCITING TABLOID WILL START TOWN TALKING ABOUT "RING OF FIRE" Inserted in this pressbook is a herald that will create excitement and interest in your playdate. Written specially in newspaper form, this 11'’x14"’ tabloid contains stories and stills describing the action and romance of RING OF FIRE in colorful terms. This promotion ‘‘extra’’ will spread the word on RING OF FIRE with an impact beyond that of any ordinary herald. Make sure these tabloids receive extensive advance distribution, both in your theatre and out in the streets. Have ushers hand them out to passersby during the busy rush hours; also, mail them to critics, columnists, as well as editors of school and college newspapers. Booklet is priced at $7 Per 1000 (Unimprinted) IMPRINTED PRICES 3000—$27.50 4000— 35.75 Heralds folded at $1.25 per M Enclose check or money order. Shipments F.O.B. Cato, N. Y. CATO SHOW PRINTING CO., INC. CATO, N. Y. Phone: TRemont 8-0861 5000—$44.00 Add. M’s 8.25 1000——-$11.00 2000— 19.25 Order Direct from COLORING CONTEST MAT This new 3-column coloring mat projects all the adventure and suspense of RING OF FIRE. It may be used in a number of different ways for effective exploitation: 1. Plant mat with local newspaper for use as a coloring contest. Award guest tickets to the winners and display winning entries in your lobby. 2. Use as a herald. Blow up and use as a display piece in your lobby. 4. Arrange to use it in supermarket tie-ups as bag-stuffer. ee) ORDER MAT #3X FROM NSS. SMOKEY THE BEAR Smokey the Bear, the cartoon symbolization of the Federal Conservation Department, is known to millions of Americans. He is a powerful force for preventing forest fires and potentially for selling tickets to your engagement. Arrange with the local office of the Federal Conservation Department for co-operative transit and outdoor advertising featuring Smokey the Bear. Be sure to include your theatre and playdate credits. U.S. FOREST SERVICE ENDORSES “RING OF FIRE’ The United States Department of Agriculture Forest Service has enthusiastically endorsed RING OF FIRE. Reproduced here is a letter from the Department's Division of Information and Education which acknowledges the film's important message. Such an endorsement from an important agency of the United States Government is highly unusual and will be an invaluable asset in promoting the picture. Blow it up and use as a lobby display, imprint it on the back of circulars for your mailing list and show it to local forest officers and other persons in consummating local tie-ups with the Forest Service. Mr. Jack Foxe FOREST SERVICE WASHINGTON 25, D.C Southern Division Press Representative Metro-Goldwyn-Mayer, Inc. 1009 New Jersey Avenue, N. W. Washington 1, D. C. Dear Mr. Foxe: UNITED STATES DEPARTMENT OF AGRICULTURE IN REPLY REFER TO April 12, 1961 We certainly appreciated your courtesy in arranging the recent preview here in Washington of the MGM (Stone) film, “Ring of Fire.” The general feeling is that this motion picture carries a powerful forest fire prevention message. Time and facilities permitting, the Forest Service is definitely interested in cooperating in the film's promotion along this line. We are instructing Mr. Glenn Kovar, our representative on the West Coast, to work closely with the MGM office in Hollywood in setting up a practical Servicewide plan of action in this respect. For example, it may be possible for forest officers in areas where “Ring of Fire’’ will be shown to work with the local theatre managers in setting up special forest fire displays and otherwise assisting in directing attention to the film's forest fire prevention message. We shall keep you advised in this regard. Sincerely yours, CLINT DAVIS, Director, Div. of Information & Education Mr. C. B. Marlin Mississippi Forestry Commission 1106 Woolfolk Office Bldg. Jackson 105, Mississippi Mr. Osal B. Capps New Farm Bureau Bldg. Highway 50 West Jefferson City, Missouri Mr. Gareth C. Moon Forestry Bldg. Montana State University Missoula, Montana Mr. Karl A. Loerch College of Agriculture University of Nebraska Lincoln 1, Nebraska Mr. George Zappettini State Office Bldg. Carson City, Nevada Mr. William H. Messeck, Jr. State Office Building Capitol Street Concord, New Hampshire Mr. Alden T. Cottrell 143 E. State Street Trenton 25, New Jersey Mr. Ray L. Bell P. O. Box 958 Santa Fe, New Mexico Mr. Edward W. Littlefield Assistant Commissioner Division of Lands and Forests New York State Conservation Dept. Albany 1, New York Mr. F. H. Claridge Division of Forestry P. O. Box 2719 Raleigh, North Carolina Mr. C. N. Nelson Bottineau, North Dakota Mr. O. A. Alderman, Chief Division of Forestry 751 N. W. Blvd. Columbus, Ohio Mr. Donald E. Stauffer, Director Forestry Division State Board of Agriculture Capitol Bldg. Oklahoma City 5, Oklahoma Mr. Dwight L. Phipps Salem, Oregon Mr. Ralph C. Wible Bureau of Forests Dept. of Forests & Waters Harrisburg, Pennsylvania STATE FORESTERS Mr. C. B, Dunwoody, Chief Division of Forests 83 Park Street Providence 3, Rhode Island Mr. C. H. Flory P. O. Box 357 Columbia 1, South Carolina Dr. Walter H. Fillmore Pierre, South Dakota Mr. C, |. Peterson Division of Forestry Tenn. Dept. of Conservation 205 Cordell Hull Office Bldg. Nashville 3, Tennessee Mr. A. D. Folweiler, Director Texas Forest Service College Station, Texas Mr. J. Whitney Floyd College of Forestry Logan, Utah Mr. Albert W. Gottlieb, Montpelier, Vermont Mr. George W. Dean Virginia Division of Forestry Box 3347 Charlottesville, Virginia Mr. J. M. Stauffer Division of Forestry 64 N. Union Street Montgomery 4, Alabama Mr. A. Earl Plourde 333-D Anchorage, Alaska Mr. Fred H. Lang Arkansas State Forestry Commission P. O. Box 1940 Little Rock, Arkansas Mr. F. H. Raymond Division of Forestry State Office Building No. 1 Sacramento 14, California Mr. Thomas B,. Borden Colorado State University Fort Collins, Colorado Mr. W. F. Schreeder 165 Capitol Avenue Hartford 15, Connecticut Mr. W. S. Taber State Forestry Department State House Dover, Delaware Mr. C. H. Coulter Florida Forest Service P. O. Box 1200 Tallahassee, Florida Mr. Arthur Ray Shirley Georgia Forestry Commission PaO. Box leo Macon, Georgia Mr. Walter Holt Division of Forestry P. O. Box 5425 — Pawaa Substation Honolulu, Hawaii Mr. Roger L. Guernsey 801 Capitol Blvd. Boise, Idaho Mr. E, E. Nuuttila Division of Forestry State Office Building 400 S. Spring Street Springfield, Illinois Mr. Ralph F. Wilcox Division of Forestry 311-325 W. Washington Street Indianapolis 9, Indiana Mr. M. A. Ellerhoff Division of Lands & Waters East 7th and Court Streets Des Moines 9, lowa Mr. Harold G. Gallaher Kansas State College Manhattan, Kansas Mr. Gene L. Butcher Division of Forestry New Capitol Annex Frankfort, Kentucky Mr. James E. Mixon P. O. Box 1269 Baton Rouge 1, Louisiana Mr. Austin H. Wilkins State of Maine Forest Service Augusta, Maine Mr. H. C. Buckingham State Office Building Annapolis, Maryland Mr. Raymond J. Kenney Division of Forests & Parks 15 Ashburton Place Boston 8, Massachusetts Mr. G. S. McIntire Division of Forestry Steven T. Mason Building Lansing 13, Michigan Mr. Edward L. Lawson Division of Forestry State Office Building St. Paul 1, Minnesota Mr. L. T. Webster, Supervisor Dept. of Natural Resources Box 110 Olympia, Washington Mr, Lester McClung Charleston 5, West Virginia Mr. John A, Beale 2158 Atwood Avenue Madison 1, Wisconsin Mr. Carl Johnson Capitol Building Cheyenne, Wyoming Mr. Benjamin R. Seda Commonwealth Forester Div. of Forests, Fisheries & Wildlife P. O. Box 10163 Santurce, San Juan, Puerto Rico Mr. J. L. Van Camp Canadian Forestry Association 4795 St. Catherine Street, W. Montreal 6, Canada REGIONS Regional Forester U. S. Forest Service Federal Building Missoula, Montana Regional Forester U. S. Forest Service Federal Center, Building 85 Denver 7, Colorado Regional Forester U. S. Forest Service New Federal Building 5th and Gold Streets, N. W. Albuquerque, New Mexico Regional Forester U. S. Forest Service Forest Service Building Ogden, Utah Regional Forester U. S. Forest Service 630 Sansome Street San Francisco 11, California Regional Forester U. S. Forest Service 729 N. E. Oregon Street Portland 8, Oregon Regional Forester U. S. Forest Service Center Building 6816 Market Street Upper Darby, Pennsylvania Regional Forester U. S. Forest Service 50 Seventh Street, N. E. Atlanta 23, Georgia Regional Forester U. S. Forest Service Carpenter Building 710 N. 6th Street Milwaukee 3, Wisconsin Regional Forester U. S. Forest Service Federal and Territorial Building P.O. Box 1631 Juneau, Alaska