Girl from Rio (Monogram) (1939)

Timely Dressmaking Contest | 5>WwEATER | Novel Knitting Derby For Men Carries Appeal To Every Woman!| TIE-UP! Will Crack Beaucoup Space! ° ° : : . “The Traveler,” smart : : ° The picture opens with a scene showing Movita trying on | . eater creation by Aviatrix, Movie stars knit their own. Movita wears a "Traveler" an evening-gown that is home-made. Promote a contest with light oy we asaceeaea that is a beautiful creation. Promote a contest FOR MEN displ ign that will b : ee ; the local newspaper and a department store, dress-shop, induseames reese department | ONLY. See the feature-editor or the Women's Page Editor of stores and specialty shops trial school or other institution that | carrying the product. your local newspaper and the teaches dressmaking, or a prominent leading yarn-goods emporium women's organization as co-sponsors. and initiate a real live contest. Make your own rules and regulations. Get three outstanding style, cost, effort, material, time-itclub women to act as your took-to-make and accessories. The judges. Suitable prizes should be overall cost is not to be more than awarded so as to attract wide atention and a numerous entry. ten dollars (suggested figure). Suitable awards should be given The men's contest is a natural to first, second and third best creations. : ie Srectal Fi". bean _ | for all kinds of publicity. Kee Professional dressmakers are excluded from the contest fea di I ah A P 7 Pp ©: eter : f : See bare sae available. | it hot with pictures of the entries in action. Get credit lines They can act as judges. Make your own rules to suit the condi| “Girl from Rio.” in advertising of your co-sponsors. If you think it will add to Full information from: tions of your locality. Here is a smash contest that will get you MAX STONE the zest of the contest get up a women's prize. The "Girl plenty of newspaper and word-of-mouth publicity that will send AVIATRIX CO. From Rio" Knitting Derby is a title that will attract attention 168 WEST 23rd STREET ; j your "Girl From Rio" away over the top. NEW YORK CITY to the picture with a vengeance. Give Away Butonniereres! | HANG THE TOWN WITH HANGERS! STREET BALLY! There is plenty of goodin your advertising and get ie ie a street-signs, park There are several natural will and swell publicity in credit in his newspaper printer make severa benches, etc. . . . this stunt. Tie-up se the ads along with special ae thousand door-hangImprint in bold type, angles for street bally. Have leading florist dow display ers... put them on SHE ISIN ; Page a_ tall, smart-looking man ei ae a awis jrom autasdeeex and en DANGER! red ink, on thin white lk th i ‘th ae ee PU. picture. S Jaadene hecalie WELP THE ° cakdboardcthe. meswa , the nian avenues ag 8 I Supply him . .. get them around ‘GIRL From sage: "She Is In a sign on his bosom which male patron a stale -.sat semen wherever there is oO’ Danger! Help the should d: butonniere on osidiexmesmmtiniet something on which —— Gil From Rio at ould reaa: the opening eard. An-~ | they canbe. hung on, THEATRE fiat ce Theatre on I can’t talk. I must see the GIRL FROM night of “Girl nounce:thia . traffic-signs, <<... playdates......... is RIO at the theatre. How do I stunt well in advance of get there? Have you seen her?” your playdates. The walker stops pedestrians... he points The florist’s VALANCES IN FULL COLOR! to the sign... he gesticulates . . . he draws advertis From Rio” if he is accompanied by a woman. Give the florist a a sie ate aeaee | See yt ain pee rE ee ig cs niece cra , : Dilton attention of the nearest policeman and newsWith the compliments of the HOLLYWOOD ADVERTISING SERVICE reporter. '"'GIRL FROM RIO" 600 WEST 45th STREET NEW YORK CITY Spruce up a dark attractive and the RARE PRP RN Pe nae Oe ae girl with the following sign ai eak. ons Florist Shop, on her back... going through RENTAL POSTER DISPLAYS! the same routine as above. Her sign should read: “‘The a butonniere will be given to each man attending the opening nite performance of the "Girl From These low rental color posters will add pep and lustre to : Rio" at the Theatre on your front or lobby. Each is colorful and flashy, aimed to Girl From Rio is in town. Ye rs aN ee eae see ; ' aie ee tea playdates ..................... if accompanied poten Ws oye. ol: Panseteoyi es aaa ce eer ame st Have you seen her at the......... by a woman. Order from: 929 y NATIONAL SCREEN SERVICE | | coc themres eas tte 525 WEST 43rd STREET NEW YORK CITY Letter the picture title in ras Stills Nos. 1-44-45-46 red ink. STILLS THAT WILL GET YOUR SHOW geile INTO SMART WINDOWS ALL OVER TOWN! je ee es the most important and valuable in the country. I+ was loaned for use in this picture by a wealthy collector who wishes to remain unnamed. Stamp collectors are everywhere. Stamp collections appeal to millions. See your local prominent philatelist or public librarian .. . promote the loan of an outstandies ing collection for a lobby display. 45¢ > ero se e <=. mK These stills show popular fashions and products of the day. Still No. 36 shows Movita wearing a smart silver-fox jacket, while stills Nos. 22 and 44 show Warren Hull and Clay Clement wearing the latest in men's haberdashery. Still No. 3 pictures Movita with an orchestra for a musical motif. For radios there is Still No. 14, which represents the popular vogue of the day, the midget model. Stills Nos. 37 and 64 show smart jewelry accessories | FAN FOTOS! and polka-dotted dress, the latter as worn by Kay Linaker in the picture. Stamp collectors will appreciate Still No. 9. Stills Nos. 9 and 16 Handsomely autographed fan fotos of MOVITA, half tone reproductions printed on heavy stock and pebbled. Print coming attractions on reverse side or sell space to local merchant to defray cost. Available at reasonable prices from your MONOGRAM . exchange.