Sky Patrol (Monogram) (1939)

tl, ising Plans yet <x retei CLUPInE, bi as. vlcarseds by «the -newspaper “ave the paper set these. wubetween: classified ads. Offe cvesonscwho, clip them and.send ther BM a Le iy ete EY tas Veter o ! The s anding-in the: Star. : the -hrst-4twenty-five i?) Complete .correc recenrenacranteconscarconniren 3 iesinum whe has > to travel Penis SHORT WAVE SET OPERATORS STUNT! Thousands of youngsters all over the country as well as adults own short wave sets. From your screen plug a "Best Pick-Up" Contest . . . a Who, When, Where, What, Why Contest. Thousands of anecdotes are heard, stories told, in the course of the nighthours. Contact the local radio-editor and have him judge the best written version of such a story. Limit the description to 50 words. An admission to all those who submit answers. A pair of guest tickets to the five best answers. By using the radio-editor you get your entry into the newspaper columns. Suggest pictures of the winners. Help yourself to some dandy publicity with this simple piece of exploitation. WINDOW DISPLAY ATTRACTS ATTENTION! Is there a large vacant window in the vicinity of the theatre? Promote it for a display of aviation parts and other instruments of war from any part of the three services: air, army and navy. Dress the window with flags and signal flags of the army and navy. From the American Legion you can borrow rifles. machine guns and relics of the World War. Spot appropriate credit cards. Across the window paint the legend: THE "SKY PATROL” IS IN TOWN AT STRAND THEATRE Here’s Extra-Profit Promotion! UNITED Cfeature SYNDICATE 220 East Forty-Second Street New York United Feature Syndicate is now distributing the “Tailspin Tommy” comic strip. They are cooperating Dear Mr. Doe: . . -A new TAILSPIN TOMMY motion picture, "Sky Patrol", with you! Illustrated letter us be“based on ike Porrest's patiag: ocd feature, will be shown in (Name of City) on (Dat t the (N f © : , Theatre). = Nee ees ee ing sent to local newspaper printThe theatre plans to advertise to its audtonces during the picture's run the fact that readers can follow Tailspin Tommy's adventures regularly in the (Name of Paper). This will be done in two ways: by means of a slide, with your paper's name on it, for the screen it~ self; and by means of a lobby display, likewise with your paper's name on it. While of course you are under no obligation to do so, we believe that it would be a worthwhile bit of reciprocal promotion for you to run, in a line underneath TAILSPIN TOMMY in your paper, before and during the picture's showing, some such notice as this: "See TAILSPIN TOMMY in action on the screen at the (Name of Theatre) on (Date), in the top-flight thriller of the air, SKY PATROL." Sincerely, ae a boas The Doetown News Doetown, Ohio ing “Tailspin Tommy” feature on release of “Sky Patrol,’ recommending a slug with theatre name and playdate be run under cartoon in advance and during run of “Sky Patrol.”’ Take advantage of this tie-up. Give newspaper complete cooperation. Run slide on screen, panel in lobby. Play to capacity! “THE KID’ OF THE HEADLINES | Jackie Coogan is one of the best known names in movie fame. Recently he has been on the front pages of every paper from coast to coast and is a great favorite of the public. Use his name in newspaper, program and display advertising. Let his vast following know of his plucky fight to regain success in spite of all obstacles. Remind them that in “Sky Patrol” the most famed juven ile actor ever to appear before the cameras has the biggest and best role of his adult career. Spot his photo on newspaper stands and magazine-racks in all parts of town. Place tie-up Distri bute fan fotos in advance of stills in store windows. your showing. Cash in on the magic in the Jackie Coogan name! Tie-Up Stills Aid You In Promotion! Publicity still 2 shows Stone and Marjorie Reynolds with a Buick motor car outfitted with Lee tires. Double-barreled tie-up with every Buick cuca agency and tire store specializing in Lee shoes. Get yourself a special window display or promote a Buick for bally use around main thoroughfares. Still 60 shows Milburn Stone smoking a Drinkless Kaywoodie pipe. Go after stores selling Kaywoodie for showcard displays. BIG-TIME BOOK STORE COOPERATION! The “Tailspin Tommy” novels are published by Grosset & Dunlap — and what a break for movie promotion in connection with “Sky Patrol.” The publishers have prepared a 14’ x22” display in color, plugging the film and reproducing a still from it. Go after book stores, lending libraries, drug stores and _stationary stores to display these colorful showcards in their windows. They will sell seats for you. For list of dealers and your supply of write to: showcard displays, DONALD REED GROSSET & DUNLAP 1107 BROADWAY NEW YORK CITY Contact Air Go after space in depots, airports and other travel agencies. Inasmuch as John Trent is a former TWA pilot you will find this organization eager to cooperate. Tack co-op cards as suggested on right in windows and other public places. Change the copy to suit the mode. SEE This is the BOO from which the Travel Bureaus! "SKY PATROL" AT STATE THEATRE FOR SCREEN THRILLS —FLY TWA FOR SKY THRILLS! The “Sky Patrol’ takes you to places which you have always wanted to visit. It's a swell Monogram picture with John Trent and Mar jorie Reynolds, at the State Theatre, See it— and remember to fly TWA for that week-end or business trip. You save hours—and edd extra days to your vacation pleasure.