The Crime Smasher (Monogram) (1943)

USE FAMOUS DETECTIVES OF SCREEN TO PLUG COSMO A NEW CRIME-HUNTER JOINS THE | SCREEN'S FAMOUS SLEUTHS! Here's an attention-copping advance display that will help set up Cosmo Jones as a real “comer” in the ranks of screen sleuths, and intrigue the vast legion of detective film fans. Make a photo layout of “heads” of all the famous crime-hunters of the movies, captioned with their screen characters’ monickers in addition to their own names. In the center feature a cut-out figure of Cosmo Jones from the posters. For copy use: A NEW CRIME-HUNTER JOINS FILMDOM’S FAMOUS SLEUTHS!... Meet COSMO JONES! ... He's Amazing! Amusing! The display can be equally effective with a teaser angle. Instead of putting the names under the stills of the various film detectives, put a number, and in a small panel in one corner of the layout list these numbers with the proper names. Your copy should be in the form of a question: HOW MANY OF THESE FAMOUS SCREEN SLEUTHS CAN YOU IDENTIFY? Check your guesses with the list at the lower left-hand corner of this display ... AND GET READY TO ADD AN AMAZING NEW CRIME HUNTER TO THE LIST WHEN YOU SEE “COSMO JONES in THE CRIME SMASHER"! LIVEWIRE LOBBY IDEAS Borrow a flock of “wanted” circulars from police headquarters or the post office, and feature them on a large bulletin board in the lobby with a placard reading: BE A "CRIME SMASHER" YOURSELF Keep On The Look-Out For These Fugitives From Justice! Report To The Police Any Information Pertaining To Their Whereabouts! SEE THE SCREEN’S NEW CRIME-SMASHER—COSMO JONES! For another “newsy” display, visit your newspaper “morgue” and get pictures and stories on famous criminal cases that were solved by the local authorities. Then from the police get additional material on the same cases, such as fingerprint cards, exhibits used in the trials, photos of bodies and suspects, etc. You should be able to whip up a real sidewalk “stopper.” Use copy reading: These law-breakers were trapped by the CRIME-SMASHERS of our police department. See the screen’s new crimesmasher—Cosmo Jones—the most amazing sleuth ever filmed! Catchy Identification Contest There are no film fans who follow their favorites more avidly than the lovers of detective dramas, and you can awaken their interest in Cosmo Jones, the newest addition to the ranks of celluloid sleuths, with this contest to test fans’ ability to recognize famous cinema “gumshoes.” It can be either a one-shot contesi, or spread over as many days as you wish, using the mats below. Contestants list the names of the stars and the detective characters they portray. Should you have difficulty in lining up the contest with your newspaper, you can use the idea for a teaser throwaway, offering passes to the first dozen people who bring correct identification lists to your box office. Order mat of contest picture direct from Monogram Exploitation Dept., 4376 Sunset Drive, Hollywood. (Here’s Your Advance Story:) PRIZES FOR KNOWING FILM ‘DICKS’ Are you one of the millions of movie fans who follow the adventures of the screen's famous detectives? Ifso, you're in line to become a lucky winner in the intriguing contest sponsored by the ........ Theatre, where an amazing new film sleuth, Cosmo Jones, makes his debut in “The Crime Smasher” next tomorrow's edition of this newspaper you'll find a group of pictures of the most popular ‘‘crime-smashers’ of the screen. Some are featured in current series, others have made history in the past. All you have to do is name the characters and list the stars who portray them. Then mail or bring your answers to . This fictional detective is the"Box ollice, ofthe oo." .” Paes ne already famous in the radio. atre. Winners will be announced Here's how to win the prizes. In in these’ columns next... Crime Smashers Identification Contest Can you identify these famous stars of the screen? Do you know the names of the detective characters they portray? Fill in this coupon and bring your answers to the box office of the Blank Theatre, where a new screen sleuth, COSMO JONES, will be seen in “The Crime Smasher” next week. Prizes are (Stars Mame) ieee Gs ies a, (Character) (Star's name) (Character) (Star's name) (Character) My Name is EG TOSS’ id ae hha ak eat eae Bes He hae ey ol (Star's name) (Character) (Star's name) (Character) Pie: (Stor Bnenies: 6 se eee (Character) Here are the correct answers: 1. Basil Rathbone as Sherlock Holmes; 2. Lloyd Nolan as Michael Shayne; 3. Boris Karloff as Jimmy Wong; 4. Sidney Toler as Charlie Chan; 5. William Gargan as Ellery Queen; 6. William Powell as Nick Charles, The Thin Man. TT ee ae ee