Paradise, Hawaiian Style (Paramount Pictures) (1966)

share in the already low cost. HOW TO EFFECTIVELY DISTRIBUTE THE HERALD e Use as direct mailing pieces and take advantage of special bulk postage rates. e Distribute to automobile dealers, auto supply stores and other outlets dealing in automotive services and products. e Make available to be handed out to members of local racing and stock car clubs. e Have a few students distribute them to their schoolmates before and after class sessions. e Make them available to establishments where the younger generation congregates (candy store, bowling alley, amusement park, youth centers, etc.). e Give them to your patrons prior to your playdate, UTTUEETTTLLLLLLECLLLLLLAGOLULCOLLASCOLLCLLEAOCCLULLEOOOUOUDDAOHLEUUOGLOOALELUAOCCOOUUOONUCUOOUTOOOOODCUOOOOOLUUTOOUOUUIOTOOOOUUTNNOCOUOOTHOOOUUUUOTNOOOUUUTNOONUUUCNOOUUUUTONOUUCUTENUOUUUUUEAOUUUUTOUOOUUUOOCOO TUTTO TTT TVVCUQUUEAVUOOUAQUEATURELUATOEUOUUU AU UUOL LEO LYU A OUUAELLLUAALOU LLU UYUEUOEULAUUURLCLUEY WHEN YOU _ SHOP AT THESE FINE STORES! LT RONLIRO EE OLSR EME SBESE EDR LEE LL REDE E ELE LELER EE = JEWELRY SHOPS. === HEADWEAR = SHOP Oo > iN é Il il a ALL ELVIS IN AN ALL FUN TABLOID HERALD FOR IGNITING THIS BOXOFFICE SENSATION! Create excitement and build added interest and enthusiasm for your playdate with this colorful, four-page, 812 x 11 Tabloid Herald. Eye-catching, fun-filled and loaded with boxoffice ‘sell,’ this tremendous promotion item will help give maximum impact to your campaign. Use the herald for increasing coverage so that you insure saturation exposure for the film as well as your theatre and playdate. This Herald has space to imprint your theatre name, playdate, name of your second feature or even an ad for a local merchant who agrees to distribute the Herald and $7.50 Per thousand F.0.B. Plant Imprinted at following prices First 1,000 . . . $5.00 Added thousands, $3.50 Per thousand Over 4,000 $3.00 Per thousand—Folding—$2.00 Per thousand Rush Your Order Direct to HARRY K. McWILLIAMS, 405 Broome St., N. Y., N. Y. 10013 Phone 212 CAnal 6-3335-6 for Rush Orders Shipping—by Parcel Post Special. We will bill you for postage charges. Large shipments by truck. Shipping charges collect. Check or money order must accompany order. e Have merchants put them in bags and packages. e Have a few youngsters deliver them door-to-door throughout your town. e Have newspaper boys slip-sheet them into the local newspapers. e Place them on the windshields of cars. e Make an arrangement with the local milkman to deliver them with the milk. e Place them on the counters of local shops. e Arrange with a local restaurant for them to be inserted into coats and jackets while hanging in the checkroom. e Have them given out at travel agencies. INSIDE SPREAD ao COSMETICS use the page for advertising a series of its departments. SPORTS WEAR The co-op header is available in an 8 column mat (8X) and a 5 column mat (5X). (Order from your local branch of NATIONAL SCREEN SERVICE) econo. : | . Qroebecti : : os oes / : : z SOPs CUTIE LECH GEES CAITR ODUNG DTTERNTIRTH 7 Mechs! Bone / Bb Wo oe Bathing Loneente / Nan Wass TUUETTLLARLEAL OL ALLLLLOLLAEeeLLGOLUGUUOLOOUUOOURRTOEO COOOL UNCPLINOUUUOOOUUMOUCTOOUUTOOUOOCUUCOOOUUOOOOONOUTUOTELITONUOOONUTTONOUUMUUUTTUCTMOUUTMUU MUTT NU NUTONE MERCHANTS CO-OP AD HEADER! Contact merchants in your area who handle such products as jewelry, dresses, records, cosmetics, sportswear, etc., and arrange to have them participate in a cooperative newspaper page with you. They'll be able to cash in on the forward motion of the “Paradise-Hawaiian Style” promotion campaign. In addition to the ae header, this co-op should also contain an ad for the film as well as an announcement of the playdate and your theatre. Another way to sell this co-op header is to approach a department store, who could Either way, the merchants ad header is an ideal promotion for “Paradise-Hawaiian Style” and the word-of-mouth that it creates will be of great benefit to you.