Red Line 7000 (Paramount Pictures) (1965)

en GY & HOLIDAY inn HOOR AH! ROO PEIOR. Wo ee Nn Many interior action scenes and some exterior scenes of “Red Line 7000” are set against WHEN YOU the alluring backdrop of a Holiday Inn. Now, Holiday Inns of America is enthusiastically TRAVEL joining Paramount in an exciting national co-operative campaign promoting the film. A STOP AT... special 22 x 28 poster (illus. right) has been distributed to all the Holiday Inns across the country and will be prominently displayed in the areas where people congregate. Be sure to call on your local Holiday Inn to make maximum use of these special posters. Also, a special table tent mat (illus. right), to be printed locally in order to include your theatre and playdate information, is an excellent item for multiple placement in rooms and other AND FOR public areas of the motels. For Table Tent Mat, order Mat 3EA. EXCITEMENT... MEET THE NOTE: Holiday Inn representatives are urging all their local establishments to fully cooperate with SPEED BREED local theatres in mutually-beneficial promotions. Don’t pass up this fantastic opportunity to promote the film as well as your theatre and playdate. Contact your local Holiday Inn and arrange for displays of exciting scene stills with the poster. Have the table tents placed in every room and all public areas of the motel. (111 Techn nicolor | she }: SEE | Hi fled fime 700g THEATRE IMPRINT | INNKEEPER” = TECHNICOLOR ‘Pasion Mg \ 4 Bi ts ae REG U S. PAT. OF WINDOW CARD i> Qi TABLE TENT OMOMOO oOo a ROLEX WATCH FEATURE! Rolex Watches, the makers of precision made wrist timers, are prominently featured in “Red Line 7000.” Rolex has prepared a specially-designed counter card spotlighting a scene from the film as well as appropriate credits. These eye-catching displays are being distributed to local dealers across the nation. Also, Rolex is giving the film spotlighted attention in its national publicity and dealer promotion. TIE-IN WITH AJAX COMBS A sensational tie-in has been made for “Red ee oe Line 7000” with Ajax, one of the world’s brogk fe prot. largest manufacturers-distributors of combs. » ce Ajax has made window cards and display : cards which prominently credit “Red Line 7000” and feature beautiful Charlene Holt combing her hair. In order to insure an effective saturation campaign, Ajax is distributing these cards to 5 & 10 cent stores, drug stores, chain stores and department stores across the country which will promi (OS OES Om ...with the most complete line of ATLAS UNBREAKABLE COMBS nently display them in windows and on ever offered! SEEM SANE EM YB counters. Note: Contact your local Ajax dealers for additional promotions including scene stills and credit notations for your theatre and playdate. Contact your local Rolex representative for additional mutually-beneficial promotions including supplementing counter displays with scene stills and other appropriate materials. Make sure suitable credits are given for your theatre and playdate. (For tie-ups, order stills #10413/113,121) 2 3 : ee NOD OOOO ECONO-CAR TIE-UP Econo-Car, one of the fastest growing car rental systems in the country, is participating in the “Red Line 7000” promotion. Its many outlets throughout the country have been alerted to the tie-up and will be glad to cooperate with local theatres for mutually-beneficial promotions. Contact your local Econo-Car rental office for window and counter displays crediting your theatre and playdate. (For tie-ups, order still 410413/expl/2) BSN ES OE SSE A A EN SE A EE REE aA