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CREATE A CARNIVAL ATMOSPHERE FOR YOUR LOBBY WITH A
GIANT “ROUSTABOUT” STANDEE
Prepare this eye-catching “ROUSTABOUT” standee from the colorful array of posters available from National Screen Service.
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There are many uses for this durable, attention-getting standee. It can be placed in your lobby or out in front under your marquee... it can be displayed on stairs . . . balconies... and away-from-thetheatre spots such as department stores, schools and soda shops. This standee will help create an air of excitement for your playdate and it will make “ROUSTABOUT” the most talked about film in your town.
INSTRUCTIONS FOR ASSEMBLING THE “ROUSTABOUT” STANDEE The figure of Elvis Presley and Joan Freeman on the motorcycle are taken from the six-sheet poster; the base, the lettering and the Elvis Presley title are taken from
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the three-sheet poster; and the caption beginning with “Roving, Restless . . from the one-sheet poster.
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MATERIALS CHECK LIST
ACCESSORIES
REGULAR THEATRE TRAILER
(Order from your local branch of National Screen Service)
FREE: TV TRAILERS AND TELOP CARD
Available are THREE 60-Second Spots and THREE 20-Second Spots. Also available is a TY TELOP card.
(Order from Paramount Pictures Exploitation Department—See coupon on back page)
& FREE: RADIO SPOT ANNOUNCEMENTS
The radio spots available have been aimed primarily at the teen-age market and because of this, the announcer used on the spots is Scott Muni, one of the nation’s top teen oriented disc jockeys. Each set of spots consists of THREE 60’s, THREE 30’s, TWO 20’s and ONE 10.
(Order from Paramount Pictures Exploitation Department—See coupon on back page)
[ee] FREE: SPECIAL LOBBY SPOT
These special lobby spots, on a two-sided 45RPM record, feature Elvis Presley singing the title tune plus special commentary by top disc jockey Scott Muni, in which he announces that “Roustabout” is playing at your theatre (side 1) or “Roustabout” will be the next attraction at your theatre. (side 2)
(Order from Paramount Pictures Exploitation Department—See coupon on back page)
[ SET OF 12 FULL COLOR STILLS
(Order from your local branch of National Screen Service)
LIVE RADIO SPOTS
30 SECOND SPOT (In the style of a carnival barker)
Step right up ladies and gentlemen, come one, come alll, it’s ELVIS PRESLEY in “ROUSTABOUT,” Hal Wallis’ new musical production about the wonderful, fun-filled life on a carnival. HEAR ELVIS as he sings 11 new songs which can’t help but please one and all. SEE ELVIS PRESLEY in “ROUSTABOUT,” with BARBARA STANWYCK, JOAN FREEMAN, LEIF ERICKSON and SUE ANE LANGDON ... a Paramount release . . . in Technicolor and Techniscope . . . opening Sn See atthe: 2-5 .48¢5. .dheatre:
20 SECOND SPOT (In the style of a carnival barker)
Step right up ladies and gentlemen, it’s ELVIS PRESLEY in “ROUSTABOUT,” Hal Wallis’ colorful new musical about the glittering life on a carnival. HEAR ELVIS as he sings 11 new rocking songs. SEE ELVIS PRESLEY in “ROUSTABOUT,” with BARBARA STANWYCK, JOAN FREEMAN, LEIF ERICKSON and SUE ANE LANGDON... a Paramount release . . . in Technicolor and Techniscope . . . opening RS pee at. the: 200 SS neaire.
10 SECOND SPOT (In the style of a carnival barker)
Come one, come all, it’s ELVIS PRESLEY in Hal Wallis’ new musical, “ROUSTABOUT,” a Paramount release in Technicolor and Techniscope . sPotening Su fC a er: ete s,. -PeeE4 Theatre.