The Skull (Paramount Pictures) (1965)

EXPLOITATION BLAST-OFF TO A WILD BOXOFFICE BONANZA witH a BLOOD-cuRDLING TABLOID HERALD! PRINTED IN FABULOUS DAY-GLO INK Ignite enthusiasm and generate added boxoffice punch for your playdate with this sensational four-page, four-color, 81/2 x 11 tabloid herald. Designed to be a shocking and eye-catching promotional piece, this herald was printed with special DAY-GLO ink that has a fluorescent glow and plenty of boxoffice ‘sell’ for “The Skull.” There is space in this Herald to imprint your theatre name, Projecting all the horror-filled and terrifying action of the playdate, name of your second feature or even an ad for film, this fantastic promotional item will give maximum ima local merchant who agrees to distribute the Herald and pact to your campaign. share in the already low cost. Grim death awaits Patrick Wymark when he fails to rid himself of ““The Skull” in time to escape its fatal power. DARK HORROR —* : te bain the Me icganl SS nd DESTROYS ALL “sur. ¥ WHO POSSESS The skull of de Morquis De Sade, A Centory ‘THE SKU LL i master of evil, exerts a magnetic influence on Peter Cushing, stedent of black magic. : : + Can the horrors of ‘‘The Skull’ he prevented? : Love itself is not strong enough te halt the See for yourself this chilling tale of terror... No mon or woman cones cape the deathly powers of crazed possessor of ‘‘The Skull’ the night it of modern man haunted by o deadly power from The Skull’. demands the death of his wife. beyond the grave! INSIDE SPREAD FRONT COVER HOW TO EFFECTIVELY DISTRIBUTE THE HERALD Have a few students distribute them to their schoolmates before and after class sessions. Make them available to establishments where the younger generation congregates (candy store, bowling alley, amusement park, youth centers, etc.). Give them to your patrons prior to your playdate. Have merchants put them in bags and packages. Have a few youngsters deliver them door-to-door throughout your town. Have newspaper boys slip-sheet them into the local newspapers. Place them on the windshields of cars. Make an arrangement with the local milkman to deliver them with the milk. Place them on the counters of local shops. Arrange with a local restaurant for them to be inserted into coats and jackets while hanging in the checkroom. Use as direct mailing pieces and take advantage of special bulk postage rates. $8.50 Per thousand, F.0.B. Plant i R 3 Ee LOB BY | POTS TH AT Wi L L Imprinted at following prices ist 100. $5.0 CREATE A SHOCKING SENSATION! Added thousands, $3.50 Per thousand These lobby spots are a powerful gimmick that can effectively supplement your advance and curFolded $2.00 Per thousand rent promotion of “THE SKULL” playdate at your theatre. They will help create an eerie atmos Rush Your Order Direct to phere of excitement about this film, which is filled with strange, terrifying actions centered ace kine about the evil power of a skull stolen from the grave. 405 Broome St., New York, N.Y. 10013 Gratis lobby spots for “THE SKULL” playdates, will be available to all exhibitors. This tremendous promotionPhone 212 CAnal 6-3335-6 for Rush Orders al item consists of a two-sided 45 rpm record. Side one (1) announces the coming arrival and Side two (2) an Shipping—by Parcel Post Special nounces the film as being a current attraction. We will bill you for postage charges ' ‘ii @ In your lobby—use on any standard record-player. theatre during intermissions and at other appropriate times. On loudspeaker system—set up speakers in front of the boxoffice and play lobby spots outside of your theatre. Large shipments by truck—shipping charges collect Check or money order must accompany order 2 e Over audio system—play lobby spots in your (Order from Paramount Field Advertising & Publicity Dept.—See Coupon on Back Page)