Du Barry, Woman of Passion (United Artists) (1930)

^TREMENDOUS HIT- EXPLOITATION 4^-0 (20a) Dii Barry (Played by Norma Talmadge ) (20d) The Schemet (Played by Ullrich Haupt ) (20b) The Love Slave (Played by William Farnum ) (20e) The Hostess (Played by Allison Skipworth) (20c) The Lover (Played by Conrad Nagel ) ( 20 {) T he Patriot (Played by Hobart Bosworth ) Use these thumbnail drawings in your programs, newspaper ads and throwaways. Offer prizes for the best 50-word character reading of all six personalities. Have your editor give the contest considerable space. Inter¬ est the schools in this idea. For these sketches order 20a, b, c, d, e and f Thumbnail Character Drawings (Two Col. Mat of Set 10c; Cuts each 30c). Cash In on “Du Barry” Title Tie-Ups A number of commodities are being manufactured today with the trade name of "Du Barry.” Women’s cosmetics, clothing and various other articles are being sold on the strength of the cam¬ paigns launched to make "Du Barry” merchandise worthy of public confidence and patronage. There are a number of "Du Barry” shops in various key cities. If there is one in your town engineer a co-operative campaign with it. Arrange tie-ups with all local dealers handling "Du Barry” articles. Have them take part in a co-operative advertising cam¬ paign run with the aid of your local newspaper. Conduct a contest through the columns of the paper offering prizes to readers sending in the best ten-word slogans for each of the different types of product bearing the "Du Barry” trade-name. Include a stipulation requesting ten-word slogans for the picture as well. Induce the merchants to incorporate the winning contributions in their ad copy and compensate the authors with awards of "Du Barry” merchandise. The business resulting from the co-operative ad campaign should be a sufficient inducement to your editor to give these pro¬ motional contests plenty of space. LOCAL “DU BARRYS” Every woman likes to think herself appealing to men. There is a sub-conscious rivalry among the sex as to who of them possess the most allure. Work up a contest around this natural tendency by selecting the most beautiful girls in town to be honored as special guests of your theatre to attend a gala per¬ formance of "Du Barry” in which there are speeches by local officials, flashlight pictures for the newspapers and local movies for your screen. Let your copy state that "Du Barry was considered the most beautiful wo¬ man of her time. Who are the most beautiful women of Blanktown? Who in our day could have vied with the fair enchantress? Who is the modern Du Barry?' plays and newspaper write-ups featuring the contest. CMorma Talmadge. Star oh JDu Barry.IMaman oUhssion 2b—Star Head (Mat 05c; Cut 30c) Get window dis- ]ty(OVIE MEMORY TEST Three of the most popular stars known to picture fans appear in "Du Barry.” Their names have long been synonymous with the best in motion pictures. Everybody recalls their brilliant performances in two or more great pictures of the past. Tax the memories of your townspeople in a contest which will be certain to arouse widespread interest. Have your newspaper editor run combined lists of all the outstanding productions of all three players and offer prizes for those successfully identifying the pictures in which each player has appeared. A given num¬ ber of productions can be printed each day. Those telling who of the three stars appeared in the films listed are to be given prizes. Below are listed the principal pictures in which each of these three players (Norma Talmadge, William Farnum and Conrad Nagel) have appeared. NORMA TALMADGE’S Pictures Are: "The Dixie Mother" "The Battle-Cry of Peace" "Good-bye Summer" "The Sepoy Rebellion" "The Neighboring Kingdoms" ' The Way of a Man with a Maid " "Under the Daisies” "A Daughter’s Strange Inheri- "The Crown Prince's Double" "Panthea” "Poppy” ' 'The Secret of the Storm Country' ’ "De Luxe Annie" "The Safety Curtain” "The Heart of Wetona" "Way of a Woman" "Nancy Lee" "The Isle of Conquest" "She Loves and Lies" "The Branded Woman" "The Passion Flower" "Love’s Redemption" "The Eternal Flame" "Within the Law” "The Song of Love” "The Only Woman" "Graustark” "Camille” "Woman Disputed" "A Tale of Two Cities” "The Peace-Maker" • "The Extension Table” " "Counsel for the Defense" "Mrs. 'Enry 'Awkins" "The Fortunes of a Composer” ! "Wild Animals at Large" 1 "The Criminal" "The Social Secretary" "Fifty-Fifty" "The Law of Compensation" "The Moth" "Ghosts of Yesterday” "By Right of Purchase" "Her Own Way” "The Forbidden City” "A Probation Wife" "New Moon” "A Daughter of Two Worlds" "The Woman Gives" "Yes or No” "The Sign on the Door” "The Wonderful Thing" "Smilin' Through" "A Voice from the Minaret” "Ashes of Vengeance" "Secrets" "The Lady” "Kiki” "The Dove” "New York Nights" "Du Barry, Woman of Passion' "The Spoilers" "Les Miserables" "The Lone Star Ranger" "Last of the Duanes” "The Conqueror” "The Rainbow Trail" "The Orphan” "Little Women" "Sacred and Profane Love" 'The Lost Romance" "Unseen Forces" "Eternal Three" "Caught in the Fog” "Memory Lane" "Waning Sex” "There You Are” "Slightly Used" "If I Were Single” "London After Midnight” WILLIAM FARNUM’S "The Joyous Trouble Maker" "Drag Harlan" "The Scuttlers Perjury" "Shackles of Gold" "Moonshine Valley” "Brass Commandments" "Tale of Two Cities” "Idle Rich” "Hollywood Revue of 1929" "Redemption" "The Sacred Flame" "One Romantic Night" "Three Weeks" "Sun-Up” Pictures Are: "Riders of the Purple Sage" "Wolves of the Night” "Wings of the Morning” "When a Man Sees Red” "Heart Strings" "The Adventurer" "If I Were King" Pictures Are: "The Lion and the Mouse" "What Every Woman Knows" "Midsummer Madness" "Saturday Night" ]'Tess of the D'Urbervilles” "Fool's Paradise" "Dance Madness" "Tin Hats" "Heaven on Earth" "Quality Street" "The Girl from Chicago” CONRAD NAGEL’S "Glorious Betsy" "Michigan Kid" "State Street Sadie” "Red Wine" "His Greatest Sacrifice" "A Stage Romance” "Without Compromise" "The Gun Fighter” "The Man Who Fights Alone” "Du Barry, Woman of Passion" <0 "Tenderloin” "Diamond Handcuffs" "Redeeming Sin” ['Kid Gloves” "Dynamite” "Thirteenth Chair” ;;The Kiss” "The Ship from Shanghai" "Du Barry, Woman of Passion" "The Snob" "The Mysterious Lady” SHE RISKED LIFE FOR HER LOVER! While thousands of angry revolutionists stormed at the palace gates screaming for her life, Du Barry watched the royal guard lead her man off to execution. Forgotten were the millions of admirers, the king’s patronage and fabulous wealth and the great luxury at her command. In one mad moment she rushed to the gates, and let in the raging hordes. One of the great scenes in the year’s su¬ preme romantic spectacle. jOilPU M. iCI4MCK o rm Screendom’s most talented ac- contributes the peak per¬ formance of her career in a role more colorful than any she has ever played. lAYiOKt PRODUCTION DU CARRY WOMAN 9 R4JXION" CCNI 3 AE) NAG EX maillAM FARNUM unhid AMitn diiium * A r Page Six- 12—Three Column Ad (Mat 20c; Cut 75c)