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and On the Radi TABLOID DISPLAY GLAMOROUS BAIT For An Amorous Killer! “Lured” Tells the Story of a Killer Who Wrote Eight Letters... Now Eight Beautiful Girls are DEAD! Boldly this killer warns the police about his next victim 1 Was he the artist who lured 8 beauti ful girls to their deaths? Was it really protection he offered her ... or sudden death ? How far will she go to trap a killer ... or any other man ? Was this to be the sudden end o i her search for a sinister slayer ? 1 Enlarge this “Lured” tabloid to 40 x 60, direct from this illustration, for display in lobby; or prepare it locally from stills, PCPost 23, PCPost 53, PC-35, PCPost 46, PC-21 and PC 52 available at your National Screen Exchange. Also prepare offset copies in quantity for special “extra” giveaways. Have a youngster distribute them just as he would a regular “extra” of the local newspaper. RECORDED RADIO SPOTS ^ Don’t forget United Artists’ latest radio service—a recorded spot announcement campaign—14 SPOTS ON ONE RECORD!! Each an¬ nouncement is different. There are four 50-second spots, one 50- second pitch for late night shows, three 20-second spots and six 10-second announcements. Time has been allowed for live policy announcements. MIRROR DISPLAY HUUT STROtM&ftG ' ' J* ttORfcl UKMA.I CMARVtS BOWS smhmeRs - bmv- coburh • knrvow SIR CIDRK HRROXntRt • JOSWR CRVVBR AVAN MOWBRAY • CAORfct TAKCO A. WVHT STROUfctHG VWraCNM The display piece, reproduced here, is constructed of compo board on top with copy as shown. Insert an artificial carnation where shown on The display. The bottom of the display should be a mirror painted to simulate a whirlpool and the enlarged figure of Lucille Ball, as well as the “Personals” art, can be cut out from the one-sheet. Tilt the mirror so that the illusion of a pool of water appears more realistic. Letter in billing and playdate on the base of the display. HOLLYWOOD CHATTER 1 MINUTE: ANNOUNCER: This is your movieland reporter bringing you interesting highlights about screen stars and motion pictures . . . did you know that Boris Karloff, besides being one of the scariest actors in Hollywood, is also one of the wealthiest? And most of his income does NOT come from the movies. Karloff, who plays a major role in LURED, was an investor in the tremendously suc¬ cessful stage plays “Arsenic and Old Lace” and “State of the Union.” “Arsenic” ran for four years on Broadway and played every state in the land and many foreign countries. So Boris has been banking royalty checks on “Arsenic” for six years and doing almost as well on “The State of the Union.” He also shares in the movie rights of all Lindsay and Crouse productions. ANNOUNCER: And now for a little Hollywood chatter . . . Boris Karloff, who menaces Lucille Ball in “Lured,” credits his being a “horror man” to the influence of the church. At the age of eight, he played his first stage role in a church Christmas play . . . the demon who scared the daylights out of the fairy princess. And here's some other in¬ teresting notes about that new film, “Lured.” Alan Napier, British character actor in that pic¬ ture, is distantly related to the late Neville Cham¬ berlain . . . and Robert Coote, a Scotland Yard operator in that Hunt Stromberg picture, was born within a stone's throiv of Scotland Yard headquarters in London. Page Eleven