Olympic Cavalcade (United Artists) (1948)

<, ADVERTISING _ Raves! For Display! Here’s what sports writers and commentators had to say about “Olympic Cavalcade.” Use the quotes whenever you can to step up public interest. “Undoubtedly the greatest sports picture ever made!”’—Avery Brundage, President, American Olympic Committee. “No one privileged to see them will be able to forget!”°—New York Times. “Many great moments!’’—New York Herald Tribune. “Quite a job!”—New York Post. “Flawless!’>—New York Sun. “Marvelous film!”—New York World Telegram. Money-Saving Throwaway! © Recent information from sports circles in London advise that a single ticket admitting the purchaser to all Olympic track and field games at the 1948 Olympics this summer will be scaled at $67.20, $33.60, $16.80, $12.00, $9.60 and $5.60 for *“Manding room. But if you want to ‘see the Olympic swimmers, especially the gals, you will be set back as much as $100, $50.40 and $28.40 for a single admission. This price list printed alongside the admission price to your theatre during the run of “Olympic Cavalcade” will make a provocative throwaway as well as a lobby display and an attention-getting poster on your theatre front. List the comparative prices with the following suggested. copy: “Of course you want to see the ~~ Olympic Games! And you can too! Without buying passage for Europe . without spending your vacation | money for the price of admission! Only 00c at the Bijou Theatre now!” Qe \ “Flawless!” —New York Sun cA “Marvelous film!” —New York World-Telegram “Many great moments!” IR —New York Yi Herald Tribune Cameramen Released thru UNITED ARTISTS | Col. x 75 lines Mat 103 = Cc ip Ooms CAV vy SBS cuevyiee | Col. x [4 lines Mat 101 “OLYMPIC CAVALCADE” The four-oar skullers re Horseplay at the Olympics 2 foro" keen *; the 11th Olympiad, the now-famous 1936 Games which can be seen on the screen in all their glory for the first time. “Olympic Cavalcade,” a United Artists release, is at the Theatre. Mat (2A) Facts About the Film: “OLYMPIC CAVALCADE” Filmed by 600 Cameramen This cinematographic record of the 11th Olympiad, held in Berlin in 1936, has been hailed as unique in sports and motion picture history. With 600 cameramen strategically placed in a trough around the inner circle of the stadium as well as spotted in sod-covered dugouts, to catch action shots of the athletes plus individual angle shots of the contestants before, during and after the contests, “Olympic Cavalcade” missed none of the 5,300 athletes, representing 51 nations in 142 events. EVENTS Men’s Diving © Soccer © Cycling Races © HorseRiding Competition @ 110-Meters Hurdle © —Men’s Relays e Women’s Relays e ~=-—d;Decathion Marathon Narrator: Bill Slater Running Time: 60 Minutes Released Thru United Artists af Westport international Films present Released thru UNITED ARTISTS 2 Col. x 85 lines — 170 lines Mat 203 News Bulletins ‘In Your Lobby! ee SEED eet SARE eit Ee "Stetatetefeeetetete Hometowns of Olympic Champs Here is a list of names and home towns of American medal winners who competed in the 1936 Olympic Games and who are currently seen in “Olympic Cavalcade.” There were some 400 others who composed the Olympic squad and whose names can be found in your local newspaper morgue. Check these files and have any local members of the 1936 teams as your guests at the film’s opening. The 1948 Olympic Games take place during July and August in London, England. If your playdate coincides with some of the games, arrange with local newspaper to provide you with teletype copies of the daily news bulletins from London for display in lobby or out front. Add credit line for newspaper; also reverse procedure and have bulletins displayed in newspaper office window, with credit line for your playdate. Glenn Morris............ Denver, Colorado Jesse Owens................ Cleveland, Ohio Ralph Metcalfe........ Milwaukee, Wisc. Fay Draper...Los Angeles, California Frank Wycoff......Glendale, California Robert Clark. Los Angeles, California Jack Parker..Los Angeles, California Marjorie Gestring.._Hollywood, Calif. Katharine Rawls, Fort Lauderdale, Florida Local Sports Events Arrange for distribution of heralds (see back page) and display of posters at all local sporting events. A few passes handed out to the right people should accomplish this. Get On The Air! Don’t overlook the wide audiences held by sports announcers and commentators. Be sure to invite them to special screening to induce comment on their respective broadcasts! anything like — this in the history of ' sports!” —N.Y. Times o% “Flawless!” —-N.Y. Sun BSc Released thru UNITED ARTISTS Released thru ~ UNITED ARTISTS ntettatetatebatatatyeitstet Col. x 75 lines Released thru UNITED ARTISTS GREATEST THRILLS EVER FILMED! 2 Col. x 14 lines — 28 lines Mat 201 DM EGO EL SOLE EE