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“What Are They Wearing?” Newspaper Contest Create interest in the characters of “Taming of the Shrew” by getting your newspaper to cooperate with you in conducting a “What Are They Wearing?” contest. With the cut shown on the right or one made up from production still No. 10, run copy setting forth the idea behind the com test. Ask the readers of a newspaper to give proper fifteenth century names to the articles worn by the players. Get your leading clothier, to tie-up with the contest, by having him act as one of the judges. Get him to give windows and ad space to the contest. The different articles of apparel are: Edwin Maxwell (extreme left) wears a POURPOINT (close fitting garment); a TAS- SELLO (collar of cape). These are designated by the Numbers 1 and 2. Mary Pickford wears a WIMPLE (material covering laid in fold over head and around chin); a DAG (ornamental points on edge of garment); a JERKINET (soft bodice) and a RIBAND (ribbon). These are designated by Numbers 4, 5, 6, 7. Mary Pickford and Douglas Fairbanks with some, of the leading characters in “Taming of -the Shrew." —Two Col. Costume Feature (Mat. 10c; Cut 50c). Production still No- 10 of this scene, 10c. Window Tie-Ups Get the leading merchants in town to tiemp with yout showing through window displays. The production stills available on “Taming of the Shrew” are ideal for such pur" poses. There are scenes especially suited for all types of goods. Below is a list of hemps that can be effected through the use of specific stills on the picture. The photos can be had from your United Artists Exchange at 10c each. ANTIQUE SHOPS.32 BEAUTY PARLORS .... 38, 72, 73, 74 BEDS 6? BEDDING.94, 101 COSTUMERS .10 FLORISTS.3, 14, 23, 74 FURNITURE.63, 68 FURS .43, 63 GLASSWARE.109, 134 HABERDASHERS:— Fairbanks Heads.2, 6, 10 INTERIOR DECORATORS— 60, 68, 97 JEWELERS.16, 32, 38, 74 LEATHER GOODS .32 LINGERIE.. .94, 101, 127 MAKE UP SHOPS . 1744 MARY PICKFORD Heads.325, 331 DOUGLAS FAIRBANKS Heads.2, 6, 10 MEN’S APPAREL.43, 64 MEN’S HOSE.23, 59 MEN’S SHOES .23, 59, 96, 128 PET SHOPS.97, 109 RESTAURANTS. .63, 97, 109 SILVERWARE.23, 57, 63, 68 STATIONERY .94 WOMEN’S CLOTHES. 10, 14 M. P. Heads.325, 331 WOMEN’S GLOVES .... 129 WOMEN’S HATS.129 CANDY, FLOWERS, GIFTS, ETC.—(Stills of the Love Shots ) .57, 61 18—Three Col. Ad (Mat 20c; Cut 75c) Page Three