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Use This Free Teaser Trailer — It's An Entertainment in Itself!
A unique and wonderful 31/2 minute color teaser has been especially created for
you from the wealth of photographic material shot on location by some of the
world’s most famous photographers including Ernst Haas and Inge Morath. This free trailer is an entertainment in itself. Not only does it cover some of the amusing
and interesting behind-the-scenes activities during the filming of “Taras Bulba,”
but all of the fascinating spectacle is very clearly and excitingly used. The teaser
trailer is an absolute must as part of the overall “Taras Bulba” campaign, and
should be used many weeks in advance of your playdate. Naturally, it is a sensa
tional cross-plug trailer as well.
Regular Trailer:
In addition to the above-mentioned teaser, a truly spectacular regular trailer, in color, is ready. This trailer has a stunning impact for audiences of all ages.
Order Both Trailers From National Screen Exchange
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in the HAROLD HECHT Production
TARAS BULBA
Fimeg in Released thru PANAVISION UNTEDEEARTISTS
COLOR IN MAT OR CONTEST
Coloring Contests always go over big with the younger set. Aim for that market by planting this specially prepared art, capturing all the action and excitement of “Taras Bulba,” in the newspaper and/or getting a cooperating store to use it in herald form as package stuffers. Offer guest tickets, records and any other prizes you can promote to the first so-many most attractively colored entries. The illustration shown here is in reduced size. The actual Mat (4B)
is 4-columns wide.
Order Mat (4B) from National Screen Exchange.
NOW...ADD A MOTION PICTURE TO THE WONDERS OF THE WORLD!
in the HAROLD HECHT Production
mL TARAS BULBA PANAYISION [EASTMANCOLOR | miata
3-Piece Streamer
15 feet, strung together, in color. Compiete Streamer .................. $16.50
NOW... ADD A Mal : Heep MOTION PICTURE TO \ CURTIS! BRITINER f TARAS BIL THE WONDERS OF THE i My it ui oni ‘ny WORLD! i Nant ti, _LEASTMANCOLOR Msg!
DeLuxe Sectional Valance
Any length (minimum order 10 feet) Running foot ................ $1.65
6-Foot Pole and Pennant — Pennant is 44x18 ins. For curb display, in your lobby and for use with street bally.
The Price....$6.25
NOW...ADD A MOTION PICTURE TO THE WONDERS OF THE WORLD!
TONY ‘ YUL CURTISIBRUNNER
TARAS BULBA
PANAY SION EASTMANCOLOR | vt
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NOW...ADD A MOTION PICTURE TO THE WONDERS OF THE WORLD !
NOW...ADD A MOTION PICTURE TO THE WONDERS
OF THE WORLD!
TONY SUL CURTISIBRUNNER
io the HAROLD HECHT Production an the HAROLD HECHT Production
TARAS BULBA
Panavision EASTMANCOLOR wis.
panavision | EASTMANCOLOR | w“e-an:2
9x 12 Flag
Single Faced $60.00 Double Faced $110.00
NOW...ADD A MOTION PICTURE TO THE WONDERS pmuvision OF THE WORLD!
THEATRE
Auto Bumper Strip—Make every car, cab and truck a roving billboard.
Each strip is 26" x 4%". $1.00 each (Minimum order I5 strips)
—— ——— me
To Order: The valances and ushers' badg| es should be ordered from National | Screen Exchange. The 9x12 flag, pole and | pennant, and auto bumper strip is avail| able from manufacturer: National Flag | and Display Company, 43 West 2Ist | Street, New York. In Canada, place | orders with Theatre Poster Service, 227 Victoria Street, Toronto.
LIFE; LOOK, SHOW, PAGEANT
and many, many other National Magazines Hail all the Wonders of “TARAS BULBA”
ed
TONY CURTIS YULBRUNNER TARAS BULBA sion EA Rn
Unprecedented Mag Breaks Sold In 40 x 60 Display!
An eye-catching, attention-arresting poster of the many national magazine breaks, is available as an 8 x 10 glossy black and white print, suitable for enlarging to 40 x 60. It will scale to fit your frames. Check your newsstands for other breaks which will follow as the movie goes into release.
Order Still TBM-EX-1 from National Screen.
Local Riding Academy
Your local riding academy is a natural for an elaborate tie-in with “Taras Bulba” because the huge spectacle features thousands of horses and riders in some of the most exciting shows of horsemanship ever seen on the screen. Get the riding school to sponsor a “Taras Bulba Rodeo.” Make sure that posters, art stills and display material are displayed in the academy’s main room, on the outside of the stables and on the corrals.
Contest Sells Spectacle Angle
Here’s a newspaper or radio contest that can be used to equate “Taras Bulba” with other mighty motion picture spectacles. Winners must identify each film title correctly.
1. Yul Brynner played the part of a vicious Egyptian Pharaoh in this one. Answer: “The Ten Commandments”
2. In what film did Tony Curtis portray a leader of a slave revolt against the Roman Empire? Answer: “Spartacus”
3. With Gina Lollobrigida, Yul Brynner again appeared in a monumental motion picture portraying the biblical hero of the Old Testament.
Answer: “Solomon and Sheba’
4. In a major spectacle with an ancient Nordic setting, Tony Curtis starred as a slave who becomes heir to a throne.
Answer: “The Vikings”
>. Victor Mature was betrayed by Hedy Lamarr in this epic from the Old Testament. Answer: “Samson and Delilah”
Follow Up Comic Page Pre Sell
Over 21 million persons in 55 cities coast-to-coast saw fullcolor half-page ads for “Taras Bulba” in 77 top newspapers featuring Puck, The Comic Weekly, Metro Comics, and Independent Comics! Contact local newsdealers and the local representatives of the syndicates mentioned above. Remind them that you are now showing the film, and urge their cooperation in setting up local promotions
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