The Last of the Mohicans (United Artists) (1936)

Record Details:

Title:
The Last of the Mohicans (United Artists)
Date:
1936
Publisher:
United Artists
Volume:
The Last of the Mohicans (United Artists Pressbook, 1936)
Leaf #:
00016
Language:
English
Collection:
Pressbooks
Format:
Periodicals
Coordinator:
Media History Digital Library
Description:
Content Warning: This pressbook contains several images of White actors portraying First Nations persons, including appropriated costuming and redface. These practices are reprehensible. For a more complete discussion of the reasoning behind the decision to upload pressbooks with problematic material, please see the discussion of blackface in the description of the pressbook for the film Kid Millions.

Pressbook for the film The Last of the Mohicans, starring Randolph Scott and Binnie Barnes.
Date Added:
August 29, 2022
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How to Sell James Fenimore Cooper’s Classic “THE LAST of the MOHICANS” PRODUCERS RELEASING CORPORATION gives you a complete NEW lineup of ads, exploitation suggestions and publicity stories for a stream¬ lined 1947 campaign. PRODUCERS RELEASING CORPORATION will follow through nationally by continuing to hammer home the picture’s greatness through an intensive home office publicity campaign. SELL IT as one of the biggest American epics to hit the screen — ever! SELL IT as a great love story—written by a master of emotion and brought to the screen by a master of drama! Sill IT as one of the most magnificent eye-fill¬ ers ever captured by the camera and played by an outstandingly brilliant cast. SELL IT as entertainment! .. . The Press Book Shows You How!