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The most gorgeous array of marquee and lobby entrance valances and banners ever accorded a single production have been designed on ‘‘42nd Street.’’ The illustration of the richly colored valance and banners but vaguely does justice to these magnificent display units. The valances are designed with velour over-drapes on silk, all fringed and matched to measurements supplied the makers.
The depth of Valance is 42 inches. Price is based on running footage. Size of marquee banners is 20 x 30 inches. Prices are as follows:
VALANCE—Velour Over Drapes, 40¢ per running foot; Silk valance, $1.00 per running foot; With over-drapes omitted, using same copy on all silks, $1.00 per running foot.
NOTE—The illustration of Valance shows the wording used
SPECIAL MARQUEE VALANCES
SPECIAL STANDARDS
Sa: eS SN : See Sas The MOVIE SENSATION
| | OF ALL TIME
The herald for “42nd Street,” is truly a knockout. both from a novelty standpoint and from the point of effectively selling the bigness of the picture. At left you see the herald, folded, while at the right, you see it when opened. The protruding _ theatre tickets, are sure to make people stop and read the herald « » Printed in maroon, green and blue, there is no advance in price for this exceptional piece of advertising. Available at your ex
_ change.
ir as __725-Broadway ——_ New Yeork~14 GREAT $T 200 GORGEOUS GIRLS
The importance of the production “42nd Sireet” has prompted a most unusual lineup of exploitation units,
to help sell the picture in a _
big way. The standards illustrated here are unusually attractive in flashy colors. Size
_ 30 x 40 inches. oe = ee poles
Available only frome MORRIS LIBERMAN
Cash with order or C.O.D.
a e Se a
a
where these were displayed in conjunction with the ‘‘42nd Street Special Train.’’ The word ‘‘Now Playing’’ is substituted for ‘‘In Person’’ and in place of ‘‘Welcome’’ your Valance will read ‘‘IT’S HERE.”’’
IMPORTANT—When ordering the Valance, be sure to give the exact length desired for front and side of marquee or entrance.
Available only from MORRIS LIBERMAN 729 Broadway New York — Cash with order or C. O. D.
NOT AT EXCHANGE
BANNER YOUR FRONT
In brilliant shades especially for suspension in your lobby or under your marquee. Size 20 x 30 inches, printed on heavy, durable canvas. With | eyelets ready for hanging.
‘45¢ EACH
Cash with orde. —C.O.D.
NOT AT EXCHANGE
HERALD FOLDED
NOT AT EXCHANGE
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